Earlier quoted context omitted.
McDonald's did indeed help Chipotle get their logistical systems in order. CMG and MCD still share some common suppliers. One area where Chipotle resisted McD's advice was in automating their kitchen systems. One example was the steak. CMG believed hand-marinating and grilling their steaks in-store was a core feature that couldn't be changed. It's also a highly risky procedure when it comes to food safety and cross-c…
2019 = Order via speech recognition 2020 = Automated kitchen systems prepare ingredients 2021 = Burrito preparation via robotics 2021 = End-to-end order fulfillment without human involvement Just a matter of time before raw ingredients are lab grown and harvested by robots. Not too long ago, this was pure fantasy. Only now is it starting to look inevitable, for better or for worse.
Chipotle Taps Taco Bell CEO to Be Its New Head
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Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#42Earlier quoted context omitted.
2019 = Order via speech recognition 2020 = Automated kitchen systems prepare ingredients 2021 = Burrito preparation via robotics 2021 = End-to-end order fulfillment without human involvement Just a matter of time before raw ingredients are lab grown and harvested by robots. Not too long ago, this was pure fantasy. Only now is it starting to look inevitable, for better or for worse.
There is a small chance that we will see something like Star Trek food replicators in our lifetime.
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#43Step 1: Reduce food quality to cut costs Step 2: Come out with stupid names of rehashed food ideas Step 3: Spend all new profits from low-quality food ideas on HEAVY MARKETING of newer, lower-quality food ideas Step 4: If (Chipotle != Taco Bell) Go to 2 Step 5: Exit
Revisit this post in a year, and I'd not be surprised to see that it was correct. Turn Chipotle into an upscale version of Taco Bell and market the pants off of crappy food and sit back and watch profits grow. Chipotle can't really compete with restaurants that actually serve good food, so why not fill the giant divide between them and Taco Bell?
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#44Earlier quoted context omitted.
2019 = Order via speech recognition 2020 = Automated kitchen systems prepare ingredients 2021 = Burrito preparation via robotics 2021 = End-to-end order fulfillment without human involvement Just a matter of time before raw ingredients are lab grown and harvested by robots. Not too long ago, this was pure fantasy. Only now is it starting to look inevitable, for better or for worse.
I guess what I don't understand is why we don't have more human-free systems for food payment. All of 15 years ago, I went in a company cafeteria in Tsukuba, paid a vending machine, and took the ticket to the cook. If I had been able to speak any Japanese back then, I probably could have customized my order there. But here in the US we're still hiring fast food workers to take standardized orders.
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#45Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#46Earlier quoted context omitted.
2019 = Order via speech recognition 2020 = Automated kitchen systems prepare ingredients 2021 = Burrito preparation via robotics 2021 = End-to-end order fulfillment without human involvement Just a matter of time before raw ingredients are lab grown and harvested by robots. Not too long ago, this was pure fantasy. Only now is it starting to look inevitable, for better or for worse.
I guess what I don't understand is why we don't have more human-free systems for food payment. All of 15 years ago, I went in a company cafeteria in Tsukuba, paid a vending machine, and took the ticket to the cook. If I had been able to speak any Japanese back then, I probably could have customized my order there. But here in the US we're still hiring fast food workers to take standardized orders.
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#47Step 1: Reduce food quality to cut costs Step 2: Come out with stupid names of rehashed food ideas Step 3: Spend all new profits from low-quality food ideas on HEAVY MARKETING of newer, lower-quality food ideas Step 4: If (Chipotle != Taco Bell) Go to 2 Step 5: Exit
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#48Like with Starbucks, it was the individual employees, their kindness, and their appreciation for the product that made Chipotle special for me during their non-mediocre years. I liked Starbucks the most in about 2006 and Chipotle the most at around 2010. It's too bad they're mediocre now. They still both feel magical occasionally, though. I'm not sure whether they compromised the product or the culture first.
The culture may have largely declined by their pay not rising as the pay in fast food did. At least in my area, McDonald’s and Wendy’s pay as much if not more than Chipotle for an entry level position. Edit: I get that this was probably more about the corporate culture as a whole, but working conditions and pay at the store level is equally as important in terms of customer experience in my opinion. 5 years ago when…
Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#49Re: Chipotle Taps Taco Bell CEO to Be Its New Head
#50Earlier quoted context omitted.
This one: https://twitter.com/byjayroot/status/809485903051812864
This is the warning I was talking about.
Do you expect either lower-quality meat or higher-health-risk meat as a result of this? I don't think I do but maybe I just don't know enough here.