Maybe I just live in a weird place. But I see a lot less branding when I walk around town compared to 20 years ago. My sister has 17 year old twin girls and they pretty much refuse to wear anything that makes them a "walking billboard". I live close to the university of Oregon and when I was in high school it was all Nike clothes all over campus. Now I still see some but not nearly as much. It is like "Likes" instead…
Americans are spending less on clothing
41–50 of 344 posts
Re: Americans are spending less on clothing
#42European here, pullover from the thrift store for €5,50 five-pocket pants from the sale for €29,99 same for the extra-long sleeves shirt, the socks were 30% off but at €7 still pricey, my sailing shoes (I'll just pretend it didn't just start snowing outside) are the most expensive thing I wear.
Re: Americans are spending less on clothing
#43Expect retail area dedicated to cheap (formerly known as fast) fashion to shrink accordingly. Probably not a big loss if the continuous network of direct sightlines between H&M stores is getting a few gaps here and there.
Re: Americans are spending less on clothing
#44Article neglects to mention that healthcare spending per person doubled between 2003 and 2010 (before decelerating after the ACA). Soon all of our money will go to healthcare and housing.
Remember that averages are averages, and increased rent (for example) only affects renters, and affects new contracts faster. Some people experience housing cost inflation more than others, more than average. For an unqualified guess/theory, it's possible that young, single, middle class people renting in large metros (eg NY, London) represent a major segment of the fashion industry. They're facing the full wack of housing cost inflation. Possibly amounts to reduced discretionary spending, which for some people means mostly shoes.
Re: Americans are spending less on clothing
#45European here: when visiting my company HQ I was surprised how casual Americans dress for work. I am not saying devs should wear suit and tie, nothing like that, but even my bosses boss* was wearing what looked like a rumpled sweater with worn out jeans. And I don't mean like fashion statement rumpled and worn out, more like the "great depression" crumpled and worn out. Jules and Vincent in their new t-shirts would f…
Re: Americans are spending less on clothing
#46tl;dr: They buy less in quantity and value expensive brands less. This is in line with the "spend money on experiences not stuff" trend we're watching rise in popularity, particularly in the younger generation. People aren't flocking as quickly to flaunt their status via possessions, particularly in clothing. The right $20 shirt can look great and last you forever. I found a $8 t-shirt and $20 pair of pants that I li…
I was sure I (and Jack Slater[0]) couldn't be the only ones.
[0] http://www.imdb.com/title/tt0107362/?ref_=nm_flmg_act_34
Re: Americans are spending less on clothing
#47European here: when visiting my company HQ I was surprised how casual Americans dress for work. I am not saying devs should wear suit and tie, nothing like that, but even my bosses boss* was wearing what looked like a rumpled sweater with worn out jeans. And I don't mean like fashion statement rumpled and worn out, more like the "great depression" crumpled and worn out. Jules and Vincent in their new t-shirts would f…
tbh you'll find a similar culture of casual dress in the UK too, depending on what industry you are in. Corporate IT and finance companies can mostly be "business casual", but venture into the media/creative industries, along with the usual tech companies and startups, it's mostly wear whatever you want.
Sure, but most of the people there wearing whatever they want are pretty well dressed.
Re: Americans are spending less on clothing
#48Earlier quoted context omitted.
Thrift stores sort and sell. The best stuff goes on to their stores the rest is graded and sold. You see the same thing here in NL charity shops.
True, but quality wise it's far lower in the Netherlands than it is in the US from my experience. Plus now a days it seems most people buy from the Primark, as it's ridiculously cheap...
E.g. "Dutch treat": taking someone out for a meal but only paying for yourself, not also for the person you invited.
Re: Americans are spending less on clothing
#49Maybe I just live in a weird place. But I see a lot less branding when I walk around town compared to 20 years ago. My sister has 17 year old twin girls and they pretty much refuse to wear anything that makes them a "walking billboard". I live close to the university of Oregon and when I was in high school it was all Nike clothes all over campus. Now I still see some but not nearly as much. It is like "Likes" instead…