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Microsoft gives up on Windows 10 Mobile

bbc.co.uk

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Re: Microsoft gives up on Windows 10 Mobile

#41

Post by aloisdg »

itsmenotyou wrote: post #30

I was working in Microsoft about 5 years ago and Satya's not lying when they say they tried everything to incentivise app developers. It was a big focus of the company at the time. For keystone apps they tried to partner with developers doing most of the work for them. For more niche apps they ran promotions for students and independent developers giving away free phones etc. But nothing was enough to get over the pr…

I used to be a MSP from Mango to WP8.1. I will always be impress by everything MS did for devs and students. If you have the will to build an app, you could have, to help you, free licenses, free marketplace, free phone and tablet to test, free ms dev time to help you, free commercial time to help you share you app, free press coverage, free conferences, etc.

They did so much, sometimes I felt impostor to don't do more. So much money was here to support.

Re: Microsoft gives up on Windows 10 Mobile

#42

Post by aloisdg »

fetbaffe wrote: post #40
hadrien01 wrote: post #37

Earlier quoted context omitted.

CyanogenOS doesn't exist anymore. But they're selling a Galaxy S8 Microsoft Edition with included Microsoft apps.

I thought it was CyanogenMod that doesn't exist anymore?

Most of the community move to Lineage

Re: Microsoft gives up on Windows 10 Mobile

#43

Post by nathantotten »

itsmenotyou wrote: post #30

I was working in Microsoft about 5 years ago and Satya's not lying when they say they tried everything to incentivise app developers. It was a big focus of the company at the time. For keystone apps they tried to partner with developers doing most of the work for them. For more niche apps they ran promotions for students and independent developers giving away free phones etc. But nothing was enough to get over the pr…

This is a stretch IMO. I was working there too at the time and the focus on apps was never as strong as it should have been. Yes, they paid out lots of money to get devs to build apps, but they never really dedicated the resources to building quality apps. The prime example was Facebook. This was an app built by Microsoft with FBs blessing, but it was always far behind in terms of features and quality. Developement of that app and other flagship apps was not a core focus. Work was outsourced and not given enough resources. Had Microsoft put quality dev teams on building high quality third-party apps I think the chances of success would have greatly improved. From my prospective the focus was on filling the store with apps regardless of quality. This convinced the first generation of Microsoft loyalists to buy Windows Phones, but turned off many of those people. Most would not go on to buy a second WP or recommend them to friends and family. This includes many (dare I say most) Microsoft employees who where enthusiastic about the product at first, but when it came time to buy a second or third device moved on to Android or iPhone.

Re: Microsoft gives up on Windows 10 Mobile

#44

Post by wslh »

itsmenotyou wrote: post #30

I was working in Microsoft about 5 years ago and Satya's not lying when they say they tried everything to incentivise app developers. It was a big focus of the company at the time. For keystone apps they tried to partner with developers doing most of the work for them. For more niche apps they ran promotions for students and independent developers giving away free phones etc. But nothing was enough to get over the pr…

If you really want to build a platform and developers didn't come you should build part of the software youself or pay third parties.

Re: Microsoft gives up on Windows 10 Mobile

#45

Post by camus2 »

pritambarhate wrote: post #33

One cool move on Microsoft's part can be releasing Microsoft's version of Android. The main problem is Google Play Services. But since MS almost has parallel offerings for all Google Services they can create an "API" compatible version of Google Play services. This way users will be able to install all the current Android applications which are available on Play Store. This can convert Android into an Oligopoly inste…

Why would anyone bother with a copy of android when the original just works? it makes no sense.

Microsoft strategy was just bad. It tried to copy the iPhone when it should have tried to copy its own strategy on PC, which is creating a OS and letting other companies build Windows Phones. The only person who got something out of the Nokia deal is Elop, which is curiously similar to how bad Macromedia/Adobe deal was. What is left of both deals? nothing.

Microsoft isn't that good at consumer hardware, the only exception is the Xbox. Look at the surface book, full of issues when it should have been a hit.

Eventually MS will try a comeback in the mobile OS market, in 5/10 years, because it's essential for MS survival. But it needs to build the services to back that up.

Re: Microsoft gives up on Windows 10 Mobile

#46

Post by jmkni »

dep_b wrote: post #31

This is why the latest tool I did for Windows still was based on WinForms. Because you know the old crappy stuff will be supported forever and the new shiny better stuff (WPF was pretty cool!) will be deprecated within two years and probably will not get significant developer traction. With a lot of confusing marketing from Microsoft. I don't think even the guru's within Microsoft itself can sum up all the different…

It looks like WPF will be supported for the forseeable future, but I get your overall point

Re: Microsoft gives up on Windows 10 Mobile

#47

Post by frik »

Windows Mobile 6 (2007, CE based) was pretty good. iPhone changed everything.

Then Microsoft destroyed v6 with Windows Mobile 7 (CE based but incompatible to CE apps, Silverlight-only apps)

Windows Mobile 7 got replaced by incompatible Windows Phone 8.

Windows Mobile 8 got replaced by incompatible Windows Phone 10.

Microsoft finally admits Windows Phone/Mobile 10 is dead.

More on the "burning platform memo" of their infamous Stephen Elop, and the $7.6 billion write down on the acquisition of Nokia: https://en.wikipedia.org/wiki/Microsoft_Mobile

Re: Microsoft gives up on Windows 10 Mobile

#48

Post by amatheus »

Where does this leave Windows Universal Development? Hardly Universal if it’s only for Windows 10 desktop. I’m no Windows nor Xbox user, but do people develop using Universal for both? Are there other platforms right now worth targeting for Windows Universal?

Re: Microsoft gives up on Windows 10 Mobile

#49

Post by fetbaffe »

fetbaffe wrote: post #40
hadrien01 wrote: post #37

Earlier quoted context omitted.

CyanogenOS doesn't exist anymore. But they're selling a Galaxy S8 Microsoft Edition with included Microsoft apps.

I thought it was CyanogenMod that doesn't exist anymore?

Okay, seems that both CyanogenMod and Cyanogen OS are dead, I thought it was only one of them.

So Microsoft did another miscalculation on that one.

It seems likely that Microsoft continues to push into Android with all things it releases for it. But how will they make money on that? Seems unclear.

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