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How the GDPR Will Disrupt Google and Facebook

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Re: How the GDPR Will Disrupt Google and Facebook

#41

Post by bflesch »

I see this as yet another tax on (European) startups who have to invest even more resources into regulatory compliance.

This prohibition of freely using all available data will create great arbitrage opportunity for the shadow economy, and will have a net negative effect on innovation.

I think prohibition has very bad side effects, and that MORE transparency is the way forward in politics, economy, and also society. This includes allowing businesses to use all the data they can get their hands on. People can produce infinitely more data than any google can realistically process.

I cannot understand why people who are otherwise for transparency and against prohibition are celebrating this as a big win against FB/AMZ/GOOG, as those players can easily shell out another $10M here and there to be compliant with this regulatory monster.

Re: How the GDPR Will Disrupt Google and Facebook

#42

Post by grabeh »

kuschku wrote: post #30
foota wrote: post #26

Earlier quoted context omitted.

Sure, now we get annoying warnings on every website we visit....

Because the UK intentionally built a loophole into their version of the law. The actual original cookie law, that was decided on EU level, requires users actually to be able to opt out. But it was a directive, and so countries could interpret it for local implementations. The GDPR is a regulation, which means its text is directly law, and it also means it can be a lot stricter.

Not so much a loophole but the UK Information Commissioner certainly adopted a more relaxed approach to enforcement of the requirements of the cookie law compared to other countries.

And the law required prior informed consent to cookies with opt-out not generally being considered to be valid consent.

Re: How the GDPR Will Disrupt Google and Facebook

#43

Post by curiousDog »

s17n wrote: post #18
hedora wrote: post #14

Sweet. How to I inform google that I moved to europe (even though I didn't)? VPN tunnel?

If you want to opt out of data collection, it's not that hard, just go to google.com/privacy

But GDPR is more than that right? I can tell Google to delete everything it knows about me, not just start opting out.

Re: How the GDPR Will Disrupt Google and Facebook

#44

Post by mnm1 »

shadowtree wrote: post #32

And if you think GDPR is a toothless joke, let's take a look at the defined fine stucture. It is pretty simple, only 3 levels (strikes for the fellow Americans): Strike 1 - Stern warning letter Strike 2 - 2% of your TOTAL GLOBAL REVENUE Strike 3 - 4% of your TOTAL GLOBAL REVENUE (or 20mil EUR, whichever is higher) And now you know why GDPR is a board level topic. Keep in mind that the EU/US Safe Harbor agreement got…

I wish more penalties were like this. This sounds great. Now these companies will finally have real incentive to comply. Hell, the percentages should be higher. That's the only way to enforce regulations. Otherwise, they'll just pay a puny fine, American style, and not do shit.

Re: How the GDPR Will Disrupt Google and Facebook

#45

Post by usgroup »

bflesch wrote: post #41

I see this as yet another tax on (European) startups who have to invest even more resources into regulatory compliance. This prohibition of freely using all available data will create great arbitrage opportunity for the shadow economy, and will have a net negative effect on innovation. I think prohibition has very bad side effects, and that MORE transparency is the way forward in politics, economy, and also society.…

This is about ethics primarily.

If you don't care about ethics then expect an unethical economy.

Re: How the GDPR Will Disrupt Google and Facebook

#46

Post by bflesch »

usgroup wrote: post #45
bflesch wrote: post #41

I see this as yet another tax on (European) startups who have to invest even more resources into regulatory compliance. This prohibition of freely using all available data will create great arbitrage opportunity for the shadow economy, and will have a net negative effect on innovation. I think prohibition has very bad side effects, and that MORE transparency is the way forward in politics, economy, and also society.…

This is about ethics primarily. If you don't care about ethics then expect an unethical economy.

I don't think it is about ethics, it is about control. We as European businessmen were and still are unable to generate the same kind of innovation as the US, and now they try to solve the problem by pulling down the US on our level (at least the parts concerning the EU market).

I think this is the wrong approach, EU should try to make it easier for European businesses to compete with US-based ones.

But in the end we have another layer of bureaucracy on top of all the things a US startup has to worry about, and those mostly non-technical/non-innovative people want to be a part of the picture.

Re: How the GDPR Will Disrupt Google and Facebook

#47

Post by jpadkins »

curiousDog wrote: post #43
s17n wrote: post #18

Earlier quoted context omitted.

If you want to opt out of data collection, it's not that hard, just go to google.com/privacy

But GDPR is more than that right? I can tell Google to delete everything it knows about me, not just start opting out.

you can already do that at https://myaccount.google.com/

Re: How the GDPR Will Disrupt Google and Facebook

#48

Post by grabeh »

shadowtree wrote: post #32

And if you think GDPR is a toothless joke, let's take a look at the defined fine stucture. It is pretty simple, only 3 levels (strikes for the fellow Americans): Strike 1 - Stern warning letter Strike 2 - 2% of your TOTAL GLOBAL REVENUE Strike 3 - 4% of your TOTAL GLOBAL REVENUE (or 20mil EUR, whichever is higher) And now you know why GDPR is a board level topic. Keep in mind that the EU/US Safe Harbor agreement got…

The reality is that the 2% or 4% figure depends on which part of the GDPR you have breached and isn't a tiered approach. Breaches of core requirements (for example valid processing grounds) will attract a 4% fine straightaway technically speaking.

Art 83 covers the different triggers.

Having said that there are various schools of thought around levels of potential fines, including from different data protection authorities in the EU.

Considering the ICO in the UK is yet to levy a maximum fine despite egregious violations is at least one factor to suggest fines will not increase dramatically.

Also there are not only increased fines to consider but an increased focus on compensation to data subjects in the event of a violation of their rights (together with an evolving case law to support that in the UK at least).

Re: How the GDPR Will Disrupt Google and Facebook

#49

Post by Jordrok »

balls187 wrote: post #38
Sephr wrote: post #31

The author believes that users have little incentive to allow Google to provide personalized Google Search results. I don't think any technical-oriented people in this thread would agree that they have "little incentive" to allow Google Search personalization. When I turn off Google Search personalization, I get inferior search results that are less likely to be what I was searching for. If you don't want your result…

> I don't think any technical-oriented people in this thread would agree that they have "little incentive" to allow Google Search personalization. I disagree. I turned off Search personalization a long time ago, and haven't looked back.

Same here. I do most of my browsing in an incognito mode-like environment (so no persistent cookies or sign in to my Google account), and even when I am signed in I turned off the search history a long time ago.

Re: How the GDPR Will Disrupt Google and Facebook

#50

Post by pascalxus »

shadowtree wrote: post #32

And if you think GDPR is a toothless joke, let's take a look at the defined fine stucture. It is pretty simple, only 3 levels (strikes for the fellow Americans): Strike 1 - Stern warning letter Strike 2 - 2% of your TOTAL GLOBAL REVENUE Strike 3 - 4% of your TOTAL GLOBAL REVENUE (or 20mil EUR, whichever is higher) And now you know why GDPR is a board level topic. Keep in mind that the EU/US Safe Harbor agreement got…

In addition to the solutions you mentioned, This might create more jobs at facebook and google as compliance will take a huge amount of effort.

I predict, lawyers are going to make a lot of money on this.

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