It seems like Ethereum is getting a lot more industry support than Bitcoin ever did. If Ethereum continues it looks like it could kill off Bitcon, the looming possibility of a hard fork might be contributing make that happen really soon.
Is this industry support, or more collaborative research project like R3? I have talked to some bank representatives, and while they have been testing ethereum technology, they do it on their private chains on their private networks. No word of production use. In general banks seem to budget a lot of funds towards various r&d activity, on which majority of stuff never ends up anywhere.
There have been talks/speculation about interaction between the public chain and private chains in an analog to internet/intranet relationships -- that is, being of a common protocol.