An insider who saw the failure coming (includes a promo video also like parody) ... http://nymag.com/thecut/2017/04/fyre-festival-exumas-bahamas...
This paragraph is amazing, I bet you can find an anecdote pretty similar in the startup world..
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An insider who saw the failure coming (includes a promo video also like parody) ... http://nymag.com/thecut/2017/04/fyre-festival-exumas-bahamas...
This paragraph is amazing, I bet you can find an anecdote pretty similar in the startup world..
Disappointing that HN of all places couldn't be a little more discerning when reviewing this. Because from what I've heard there was a legitimate business problem that Fyre was attempting to solve. (1) All of the middle men between talent and event organisers and (2) the lack of luxury concert events. Are they completely inept at following through with this ? Yes. But the idea wasn't that bad. And they deserve credit…
I think HN just has a low tolerance for willful incompetence, especially when charging gigantic fees to the consumer. As has been pointed out by other articles, despite many warning signs that this festival would be impossible to pull off as advertised, the organizers continued to crank the hype machines into turbo mode while slurping up cash from consumers till the last minute. It's a scam.
In fact your comment could just as well be about many "unicorns" in tech who seem far more than willfully incompetant (e.g. Theranos; Uber); or according to who you ask Etherium (for being hacked and/or forking); and from the sound of press maybe MagicLeap the billion dollar startup who cant seem To launch a product may end up fitting the mold.
Disappointing that HN of all places couldn't be a little more discerning when reviewing this. Because from what I've heard there was a legitimate business problem that Fyre was attempting to solve. (1) All of the middle men between talent and event organisers and (2) the lack of luxury concert events. Are they completely inept at following through with this ? Yes. But the idea wasn't that bad. And they deserve credit…
I think HN just has a low tolerance for willful incompetence, especially when charging gigantic fees to the consumer. As has been pointed out by other articles, despite many warning signs that this festival would be impossible to pull off as advertised, the organizers continued to crank the hype machines into turbo mode while slurping up cash from consumers till the last minute. It's a scam.
Disappointing that HN of all places couldn't be a little more discerning when reviewing this. Because from what I've heard there was a legitimate business problem that Fyre was attempting to solve. (1) All of the middle men between talent and event organisers and (2) the lack of luxury concert events. Are they completely inept at following through with this ? Yes. But the idea wasn't that bad. And they deserve credit…
I think HN just has a low tolerance for willful incompetence, especially when charging gigantic fees to the consumer. As has been pointed out by other articles, despite many warning signs that this festival would be impossible to pull off as advertised, the organizers continued to crank the hype machines into turbo mode while slurping up cash from consumers till the last minute. It's a scam.
Is there a word for that slightly scummy, uncomfortable feeling you're left with after reading a particularly empty piece of marketing drivel?
If it had not been a complete and utter failure, the pitch deck would have been just another unremarkable example of marketing/PR fluffery, and wouldn't have been worth commenting on. Doesn't look any different from media marketing I've seen for things that were successful.
If you're looking for BS marketing-speak this is amateur work. Want to see the pros? Sit back and watch Arnell take it (and Pepsi) to the next level: https://www.goldennumber.net/wp-content/uploads/pepsi-arnell... . There's literally a slide that references "light path with gravitational pull" -> "gravitational pull of Pepsi", "relativity of space and time" -> "Pepsi aisle." Or the slide referencing the expansion of…
EDIT: I have confirmed this is from a real creative agency, but was purely for entertainment and was not a real pitch deck.
If it had not been a complete and utter failure, the pitch deck would have been just another unremarkable example of marketing/PR fluffery, and wouldn't have been worth commenting on. Doesn't look any different from media marketing I've seen for things that were successful.
If you're looking for BS marketing-speak this is amateur work. Want to see the pros? Sit back and watch Arnell take it (and Pepsi) to the next level: https://www.goldennumber.net/wp-content/uploads/pepsi-arnell... . There's literally a slide that references "light path with gravitational pull" -> "gravitational pull of Pepsi", "relativity of space and time" -> "Pepsi aisle." Or the slide referencing the expansion of…
1 Light Year = Pepsi Planet
2 Light Years = Pepsi Galaxy
8 Light Years = Pepsi Universe
Man, that's a small universe. To be fair though, it's clearly marked as an unfinished draft.If it had not been a complete and utter failure, the pitch deck would have been just another unremarkable example of marketing/PR fluffery, and wouldn't have been worth commenting on. Doesn't look any different from media marketing I've seen for things that were successful.
If you're looking for BS marketing-speak this is amateur work. Want to see the pros? Sit back and watch Arnell take it (and Pepsi) to the next level: https://www.goldennumber.net/wp-content/uploads/pepsi-arnell... . There's literally a slide that references "light path with gravitational pull" -> "gravitational pull of Pepsi", "relativity of space and time" -> "Pepsi aisle." Or the slide referencing the expansion of…
"Fyre has a unique goal and inspiration: the exploration of the uncharted inspired by and referencing the five elements of the earth" ...oh