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Juicero May Be Feeling the Squeeze

bloomberg.com

41–50 of 209 posts

Re: Juicero May Be Feeling the Squeeze

#41

> Juicero declined to comment. A person close to the company said Juicero is aware the packs can be squeezed by hand but that most people would prefer to use the machine because the process is more consistent and less messy. "We kinda didn't think about this much because the real money is in the packets anyways. This stuff is way better than ink cartridges."

Why not just sell the packets. $5-8 dollars for a juice pack is already bonkers

Re: Juicero May Be Feeling the Squeeze

#42

$120m from investors none of whom were aware you don't need a $400 machine to squeeze the juice from fruit? How do people with so little sense get so much money?

I'm not bothered by the fact that these guys got investment, it's an interesting idea and could have been a great kickstarter. But, $120 mil is a staggering amount for a company like this that should have relatively small startup costs.

Re: Juicero May Be Feeling the Squeeze

#44
Wow, I can't even... this is comedy gold:

>four tons of force

>delivered weekly

>QR code

>online database

>patent-pending

>400 custom parts

>scanner

>microprocessor

>wireless chip

>wireless antenna

>revolutionary machine

>subscription model

>“platform” for ... food delivery,

Guys, we are talking about a juicer here.

Re: Juicero May Be Feeling the Squeeze

#45

> Juicero declined to comment. A person close to the company said Juicero is aware the packs can be squeezed by hand but that most people would prefer to use the machine because the process is more consistent and less messy. "We kinda didn't think about this much because the real money is in the packets anyways. This stuff is way better than ink cartridges."

Yeah, I don't get the big deal. If the packs are profitable, who cares if they use your machine? If they're not, you're doomed anyway.

Re: Juicero May Be Feeling the Squeeze

#46
"Reporters were able to wring 7.5 ounces of juice in a minute and a half. The machine yielded 8 ounces in about two minutes. . . The company sells produce packs for $5 to $8 . . ."

- So the machine is 6%, give or take, more efficient than hand. If I'm serving two juices a day during weekdays for me and spouse at average cost of $6.5/unit that's $0.78/day, $3.90/week, say I do this 50 weeks a year so $195 in juice recovery value (JRV) by using the machine :).

- Also saves the household example above 3 minutes of time a day by using machine. Let's say average household who can afford $8 packets of juice is in the $100k/yr club at least so time value (for sale) of $50/hr gives me an efficiency gain of 750 minutes or $625/year in Juicer Time Return (JTR).

Using machine provides one year JRV of $195 and a JTR of $625 = $820

Product cost is $400.

FOLKS you are DOUBLING YOUR MONEY!

Re: Juicero May Be Feeling the Squeeze

#47
post #8

Huh, I wonder if this was just with certain juice bags, or if they generally pulverize the materials in the bags to make it easier to squeeze. I can easily see this for berries, citrus, etc, but it seems less likely for beets, kale, and other hardier vegetables. Regardless, their actual market has always been restaurants and offices that want to have juice without a mess or someone who knows how to make it, and that…

The bags don't have anything other than juice in them. edit: Or maybe finely chopped stuff. Unclear. I would think they wouldn't bother putting stuff like orange pulp in the bags though.

but if you can squeeze the juice by hand, its just juice. They're selling a $400 machine that squeezes a packet for you.

Life imitates art i guess

Re: Juicero May Be Feeling the Squeeze

#48

That looks like a waste nightmare. > The only element not recyclable by municipal methods are the Packs themselves > Request a prepaid shipping label from by clicking the “Get Started” button below. We will then collect the Packs... https://www.terracycle.com/en-US/brigades/juicero

Isn't it though? On top of not only the waste you have the waste of shipping/transportation. > Step One: Cut off the bottom section of the Pack and remove the pulp > Step Two: Rinse the Pack. > Step Three: Set the Pack aside until you’re ready to recycle. > Step Four: MAIL THEM IN Request a prepaid shipping label from by clicking the “Get Started” button below. At this point I'm better off not only saving money, pack…

The worst part is that if a pack is too old, the machine won't squeeze it for you! So people just throw them out. That's how my friend figured out you can just squeeze them by hand.

Re: Juicero May Be Feeling the Squeeze

#50
post #34

I don't understand this product at all. If you're willing to buy a pack of prepared juice, why not just buy a bottle of juice instead?

Wealth signalling I presume.

The bottle of juice wouldn't let you discard a capri-sun package full of squeeze fruit husks. This lets people know you're wealthy enough to not care about excess.

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