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Snap Jumps in Debut After App Maker Raises $3.4B in IPO

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Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#42
As an user in their target age (18-24) I have to say that since Instagram started introducing features like stories and stickers the activity in my Snapchat has diminished enormously. I would say 50-70% less activity.

I don't know if it's something specific to my social circle or more widespread but anyway it's been impressive

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#43

This $27.8 billion dollar valuation tells me that somewhere along the line, my job and lifestyle have caused me to detach from a significant chunk of society. I've never used Snap or their platform. I don't even really know what the benefit of their service. I am curious if I'm in the minority or if there's lots of developers like me who aren't able to comprehend these valuations.

the fact that you havent used snap doesnt really speak to their valuation. here are some large cap (+$200B) U.S. companies that i have never used: jpmorgan chase, wells fargo, at&t, bank of america, pfizer, verizon.

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#44

I know that the Snapchat platform is worth something, it has high engagement and adoption of 18-24 year old age segment, and that is worth a lot in terms of attention and advertising $s. However, this just feels completely out of proportion to earnings and downside does not seem priced in. Willing to be proved wrong of course, but especially seeing as they are non voting shares, I cannot understand this pricing.

The hard part with these things is that in some ways progress and growth is non-linear. So Snap has (by all accounts) done a masterful job of launching their first hardware product: https://www.spectacles.com/ How do you value that? I'm of the opinion that AR style glasses are the technology that will be the next tech wave post mobile phones (FB buying Oculus and Google pushing so much money on MagicLeap is explained…

spectacles aren't AR... do you think they will move that way?

If snaps taken with spectacles ever make up more than a % or two of snaps, I will be surprised.

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#46

I'm a light snapchat user (send/receive ~100 snaps/week and post to my story every 3-4 days) and I have a question about its value as an advertising platform. I always skip the ads, and I don't know anyone else who uses snapchat who does't immediately skip the ads. When I do this, is it counted as an impression? I can't imagine advertisers would be happy to know that the ads can be skipped. Also I never use the Disco…

> Also I never use the Discover page and I don't know anyone who does.

I do all the time. Equally anecdotal but still.

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#47
post #15
post #9

Earlier quoted context omitted.

The Facebook IPO was a disaster and did stay below target for quite awhile post-IPO

I'm not a banker so maybe I'm missing something, but I wouldn't be too happy if my company popped after the IPO. The way I see it, that just means that I left money on the table. If anything, this increases my respect for Zuckerberg and team. I'm not really excited about the prospect of bankers lining their favored clients' pockets with my money.

Your company would have left money on the table, but not you as an equity holder.

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#48

I'm a light snapchat user (send/receive ~100 snaps/week and post to my story every 3-4 days) and I have a question about its value as an advertising platform. I always skip the ads, and I don't know anyone else who uses snapchat who does't immediately skip the ads. When I do this, is it counted as an impression? I can't imagine advertisers would be happy to know that the ads can be skipped. Also I never use the Disco…

If they're treating ad views the same as regular story views, it's once the ad is initially loaded[1].

But, as others have mentioned, Snapchat appears to be more interested in sponsored content and Discovery features.

1. https://blog.bufferapp.com/social-video-metrics

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#49

This $27.8 billion dollar valuation tells me that somewhere along the line, my job and lifestyle have caused me to detach from a significant chunk of society. I've never used Snap or their platform. I don't even really know what the benefit of their service. I am curious if I'm in the minority or if there's lots of developers like me who aren't able to comprehend these valuations.

> my job and lifestyle have caused me to detach from a significant chunk of society

Yeah, the 13-21-year-old chunk of society. Do you, as a Linux Kernel Developer, happen to be within that demographic? Even their IPO roadshow video (which I see has now been removed) talks about their "13-34-year-old" user base, and then emphasizes the far higher levels of engagement and far higher potential among the lower half of that range.

Re: Snap Jumps in Debut After App Maker Raises $3.4B in IPO

#50

This $27.8 billion dollar valuation tells me that somewhere along the line, my job and lifestyle have caused me to detach from a significant chunk of society. I've never used Snap or their platform. I don't even really know what the benefit of their service. I am curious if I'm in the minority or if there's lots of developers like me who aren't able to comprehend these valuations.

the fact that you havent used snap doesnt really speak to their valuation. here are some large cap (+$200B) U.S. companies that i have never used: jpmorgan chase, wells fargo, at&t, bank of america, pfizer, verizon.

Right but I think that most people have used a bank, telphony company, or prescription drugs in the past.

OTOH, depending on how loosely or tightly you define what snapchat is ("ephemeral image communication platform", "image communication platform", "communication platform", "social media", "news aggregator"), there are huge groups of people that have never used snapchat or any competing products. There are lots of people in the US who have never used snapchat, instagram (stories), whatsapp, or even facebook messenger (the app specifically), which are the closest comparisons to snapchat. I think that's the point.

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