41–50 of 199 posts
What the fuck is a content vertical?
"Vertical" as in a marketing channel for ads (disguised as a vaguely interesting website or publication). In longer form: basically a codeword for "A once vaguely or perhaps genuinely interesting website / channel / magazine / whatever but which is now (through various nefarious means) in the possession of Megacorp X, which, in turn, couldn't begin to give a toss about the actual content (let alone the so-called "com…
What the fuck is a content vertical?
By the time anything is thought of a "content vertical" it's pretty much past its time, on autopilot editorially-wise, and generally worth disregarding anyway.
A number of them are pretty lucrative (and seemingly consistently lucrative). On autopilot editorially yes, but that can be even better. For example, Yahoo does pretty well in the stock/finance content vertical, with Yahoo Finance. They've lost some traffic share with the entry of Google Finance (which is not far from a clone of Yahoo Finance), but there's quite a bit of ad money floating around there, which is why i…
That's what distinguishes legitimate news or entertainment outlets from "content verticals."
Yahoo has digital magazines ? Why would a search company have junk like that ? How much other worthless baggage do they have ?
This might be the first good move Yahoo has made since Mayer took over. I can't think of a better example of a company that needs to shed worthless baggage and focus on high value propositions. And I am gobsmacked Yahoo has not at least made an attempt at a real social network. They have hundreds of millions of users, at the point they are in giving all their users an automatic account on Yahoo Social might be a dick…
That didn't work out so well for Google, and they were in a lot better position to make it work than Yahoo is.
Whether they could make it work is a different matter altogether, critical mass is a hard thing to force but Yahoo seems to be in a position to do at least that.
Even so, I highly doubt anybody would anchor their little home on the web to a sinking ship. It's a bit late now. Right after Mayer took over they might have had a shot at a move like that.
- wasn't able to turn the company around
- wasn't able to monetize tumblr
- wasn't able to capitalize on Alibaba shares
- wasn't able to deliver return to investors
- was able to parachute out of Yahoo with hundred million dollars+
Someone tell me, what CEO out there actually does anything that justifies their insane pay grade because often it looks like someone just waving a baton thinking he/she's a conductor despite how much the orchestra sucks.
Maybe if it actually began investing what it paid out to a revolving door of CEOs looking to make a cool hundred million dollars....just then Yahoo will be a stock worth buying.
why is this on hacker news? not trying to be an ass or anything. really. it's hardly a tech company, and this is apparently not affecting whatever tech side it still have. probably just execs trying to raise any number used to calculate stock prices this week and secure whatever fat bonus they will get by end of quarter.
pg->viaweb->yahoo->pg$$$->ycombinator->hackernews
What the fuck is a content vertical?
"Vertical" as in a marketing channel for ads (disguised as a vaguely interesting website or publication). In longer form: basically a codeword for "A once vaguely or perhaps genuinely interesting website / channel / magazine / whatever but which is now (through various nefarious means) in the possession of Megacorp X, which, in turn, couldn't begin to give a toss about the actual content (let alone the so-called "com…
If they did they probably wouldn't be in this position.
Let's just recap what happened to Yahoo since Marissa took over: - wasn't able to turn the company around - wasn't able to monetize tumblr - wasn't able to capitalize on Alibaba shares - wasn't able to deliver return to investors - was able to parachute out of Yahoo with hundred million dollars+ Someone tell me, what CEO out there actually does anything that justifies their insane pay grade because often it looks lik…
Hard to say what is and isn't related to the CEO. Microsoft's new CEO seems fantastic but it's hard to say what is and isn't contributed to him. I guess ultimately all the good and bad is contributed to every CEO regardless.