I wonder if a closed source language for data processing tasks can thrive on the long run. The concept for timestamps is nice though. But I do not want to spend time of learning proprietary languages.
It seems unlikely to me that any language could become mainstream without being open source. The expectation that a compiler or interpreter should have its source available is only growing.
At the same time, kx's kdb+ is an example of a product that sits in a niche and has generated significant revenue despite being closed source. kdb+ has achieved this by primarily targeting financial services, which is a sector that's less sensitive to closed source than most, and is able to spend money on whichever product solves their problem.
If kerf manages to gain an edge over its competitors for a particular set of problems then sure, it can thrive in the long run the way kdb+ has.