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Reddit files to go public

reuters.com

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Re: Reddit files to go public

#381

Post by nosianu »

Ilverin wrote: post #262
briga wrote: post #236

Earlier quoted context omitted.

> some percentage of the userbase will always run aggressive ad blockers and be impossible to effectvely monetize Can’t block ads when they’re disguised as user content. Viral marketers have had a heyday hawking their products on Reddit

But do those marketers pay reddit?

Who knows what's going on behind the scenes?

Example:

Last time I read /r/funny for a period I noticed a wave of "look at what funny thing I did with these Coke bottles" posts that were so obviously part of a marketing campaign that surely reddit admins noticed it too.

I don't think they would allow that if they weren't in on it. In that case they may have even helped with the upvotes so no external service where you can easily buy votes (easily found through Google, [1]) would have been needed.

Some examples for upvote services:

- https://www.soar.sh/service/buy-reddit-upvotes/

- https://boostupvotes.com/

- https://reddit-marketing.pro/

(top three search results when I googled "buy reddit votes")

Surely, given how visible such services are, monetizing reddit buy selling upvotes would be one of the first things anyone wanting to monetize reddit comes up with. The only difference to the 3rd party vote sellers is that they will have to hide it better and/or find justifications because the company itself doing it causes a bit more outrage.

I also don't think the more niche sub reddits will be (are?) safe. Anyone who wants to sell something more specialized has a target audience much better than anything Facebook can create by selecting the right subreddit, because the audience is self-selecting. Same as for the Coke campaign, since it's hard too hide what's going on from the admins they could stop much of that, so paying reddit to have your posts even boosted by them is safest for any marketer.

Re: Reddit files to go public

#382

Post by xanaxagoras »

plasticsoprano wrote: post #78

Reddit has me on some sort of ban that causes accounts to be permanently suspended within 24 hours of account creation regardless of what I do with that account, even if it's just make it and leave it alone. Also, anyone that comes to my home and connects to my wifi and then their reddit account will find their account permanently suspended within 24 hours. I've reached out to them multiple times to see what is happe…

You're better off my dude. Many ppl itt are rembering the ghost of reddit, it's dead and not coming back.

Re: Reddit files to go public

#383

Post by hericium »

tooltower wrote: post #362
molticrystal wrote: post #318

Earlier quoted context omitted.

The new largest share holders will likely coerce the removal of all three along with any other vestigial remnant that is enjoyable and is still maintained in the name of eventually maximizing their profits. For me the biggest loss will probably be when the board of directors demand that the RSS feeds stop working.

Do we know who the larger shareholders are? Where do we look this up?

Tencent was/is big on funding Reddit. Around the time they soaked $150m, privacy policy has changed, some functionalities were added that do not work on old.reddit w/o JS, www.reddit started resembling other social media sites and the site became more profit-oriented and - for me - user-hostile.

Re: Reddit files to go public

#384

Post by Eldt »

katmannthree wrote: post #329
greiskul wrote: post #286

Earlier quoted context omitted.

Ok, one of my favorite subreddits is about an specific American book series based on a modern genre of Chinese fiction. Do you think that Reddit can scale to manage that kind of content without volunteer mods? It's the same thing as people used to say about Wikipedia. Oh, they shouldn't take volunteers and just pay for encyclopedia editors. But if you want content at scale, you need to provide power to people so they…

Well hello there fellow fan of that series. Information requested: Thoughts on the big oft-theorized thing in the last book and how it’ll affect the story going forward.

Will Wight, for anyone interested

Re: Reddit files to go public

#385

Post by jonny_eh »

nunez wrote: post #334

Good! I‘ll go long on them. Reddit is the ONLY place on the Internet where you can simultaneously watch garbage recycled content from TikTok and visit extremely-niche and highly knowledgeable communities in the same session. Heck, I get my HN updates from Reddit now. Facebook/Instagram/TikTok are nothing like this in that the info you get is wholly dependent on your social graph. Twitter has very high quality content…

> Reddit is the ONLY place on the Internet where you can simultaneously watch garbage recycled content from TikTok and visit extremely-niche and highly knowledgeable communities in the same session.

Sounds similar to Twitter and YouTube.

Re: Reddit files to go public

#386

Post by bonestamp2 »

nunez wrote: post #334

Good! I‘ll go long on them. Reddit is the ONLY place on the Internet where you can simultaneously watch garbage recycled content from TikTok and visit extremely-niche and highly knowledgeable communities in the same session. Heck, I get my HN updates from Reddit now. Facebook/Instagram/TikTok are nothing like this in that the info you get is wholly dependent on your social graph. Twitter has very high quality content…

I love reddit as a user. But, I would not have considered investing in them since it seems like they've struggled to make money... but according to the article, Q2 ad revenue was $100 million (3x YoY).

Re: Reddit files to go public

#387

Post by makeitdouble »

aahortwwy wrote: post #370
nunez wrote: post #334

Good! I‘ll go long on them. Reddit is the ONLY place on the Internet where you can simultaneously watch garbage recycled content from TikTok and visit extremely-niche and highly knowledgeable communities in the same session. Heck, I get my HN updates from Reddit now. Facebook/Instagram/TikTok are nothing like this in that the info you get is wholly dependent on your social graph. Twitter has very high quality content…

> Reddit can fit nicely into the metaverse Why do people keep talking about the metaverse like it already exists and is a huge part of our future? It's vaporware right now. Are we all so susceptible to marketing that we've just accepted that if Meta is going all-in on a thing it must be both real and a guaranteed win?

Meta has made a full announcement of vaporware, but the metaverse is specifically not Meta's property, nor do they get to define what the metaverse is/will become.

In that sense, I agree with you we should ignore the marketing, and I also think we should talk about the metaverse as we talk about the web, not as some rigid concept, but more a vague idea of a thing in VR.

Re: Reddit files to go public

#388

Post by shitlord »

randmeerkat wrote: post #197

I keep wondering, why hasn’t someone made a new Reddit that’s pretty much just the old Reddit? It seems like there’s a ton of demand for it. Disrupt what Reddit has become by creating what it used to be.

It's too easy to end up with the types of people who are no longer welcome on reddit. See Voat, Ruqqus, the entire win network, etc. Nobody wants to post pictures of their dog next to memes complaining about the Jews.

You could make an incredibly niche website, but then you're effectively competing for users with reddit.

Re: Reddit files to go public

#389

Post by starik36 »

JCharante wrote: post #287
IgorPartola wrote: post #217

Earlier quoted context omitted.

Ok I’ll bite. How would you fix Reddit? I have been using online forums for the past 20+ years and I know what you mean about communities like Reddit going from nerd heavy topics to primarily being the free advertising platform for onlyfans accounts and political hacks. But how would Reddit at this point stuff the genie back into the bottle? For that matter, if you don’t believe in Reddit’s long term success, there a…

- Reddit should not be a company to grow 1000x & exit with all employees being millionaires, it should earn enough to pay the staff hefty six fig salaries and that's enough - Stop being like quora and restricting content if you're not logged in - fix the video player on the new site - support the native video player on the old site & polls - remove the supermod system, where senior mods control half the site, old mod…

> Reddit should not be a company to grow 1000x & exit with all employees being millionaires

I think the VCs that invested in Reddit did it for the very specific purpose that you just decided wasn't important anymore.

Re: Reddit files to go public

#390

Post by a_bonobo »

starik36 wrote: post #354
Freskis wrote: post #327

Earlier quoted context omitted.

This is a moral conundrum. Yes, some of the smaller sub-reddits are good, but by participating, you legitimize the conflict/fakenews/horrorshow that is the main website. It's like saying you enjoy the trains running on time in Nazi Germany whilst ignoring the rest of what the regime is.

It was Italy that got trains running on time. Get your fascist regimes straight.

Interestingly, Mussolini getting the trains to run on time is a myth as well.

https://www.snopes.com/fact-check/loco-motive/

It's similar to how the Nazis claimed the Autobahn as their success, even though they were started under the Weimar Republic https://en.wikipedia.org/wiki/Reichsautobahn

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