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Report: Tim Cook could step down as Apple CEO 'as soon as next year'

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371–380 of 446 posts

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#371

Cook's been great for massively scaling Apple (and its stock price) up, but the art, vision, and soul of the company is gone. It's just a stock price maximizing lawnmower now, just like every other corporate stock price maximizing lawnmower. If that's what shareholders want, fine, I guess. But I'd be bored just manufacturing the same boring rectangles every year. I think Steve would have been, too.

They shipped AirPods and the Apple Watch during his tenure. And the ahem, Vision Pro. The M-series chips are probably the biggest win for Apple in the past 15 years. There hasn't been lack of category killers during his stint. If anything they are running out of places on the human body where you can stick a small computer. Surely the next CEO will hopefully not ruin the company and brand by cramming ads into everyth…

Yeah, but a $250 sock though

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#373
post #345

Earlier quoted context omitted.

They shipped AirPods and the Apple Watch during his tenure. And the ahem, Vision Pro. The M-series chips are probably the biggest win for Apple in the past 15 years. There hasn't been lack of category killers during his stint. If anything they are running out of places on the human body where you can stick a small computer. Surely the next CEO will hopefully not ruin the company and brand by cramming ads into everyth…

The M-series chips are a continuation of the in-house chip design strategy that Steve Jobs initiated in 2008 when Apple acquired P.A.Semi. So while Cook deserves credit for execution, the roadmap was laid in place by his predecessor.

Cook is definitely one of the world’s best operators (I think he was COO during Jobs’ tenure). But he is not a visionary by any stretch. Maybe Apple itself does not need a visionary, but I think tech needs one.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#374

Earlier quoted context omitted.

My only two iPhones have been the iPhone SE 2016, and the 13 mini. I miss the SE but the 13 mini is really nice too. It's a shame because the SE is still perfectly capable of running most software I use on a phone, but that software has just gotten more inefficient over time.

I have the 22 SE and I suspect I’ll get 3 more years out of it before they EOL it. I would have bought the 16e if it wasn’t such a blatant money grab. Touch ID is going to be hard to give up

Agreed, pulling the phone out of a pocket with my thumb on the home button and having it unlocked and ready to use by the time I look at it is is ideal.

Much better than having to pull it out, hold in in a way that it can see my face, then swipe up, then wait for the stupid animation at the top of the screen to finish and the actual unlock to occur and then finally be able to use the device.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#375

Earlier quoted context omitted.

>> What do you do with your phones that it doesn't last more than 24 months? Not an Apple product user, but my wife and kids are, and... install the OS upgrade? That pretty much bricked 2 of our phones and a friend's as well.

“Pretty much bricked” sounds a lot like “didn’t brick”

Two iPads, an iPod Touch and an iPhone of mine have been made unusable by OS updates. If Apple had made the cutoff just one OS version sooner, then they would still feel snappy to use. They’re not actually bricked, but completely unusable and essentially e-waste.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#376
post #345

Earlier quoted context omitted.

They shipped AirPods and the Apple Watch during his tenure. And the ahem, Vision Pro. The M-series chips are probably the biggest win for Apple in the past 15 years. There hasn't been lack of category killers during his stint. If anything they are running out of places on the human body where you can stick a small computer. Surely the next CEO will hopefully not ruin the company and brand by cramming ads into everyth…

The M-series chips are a continuation of the in-house chip design strategy that Steve Jobs initiated in 2008 when Apple acquired P.A.Semi. So while Cook deserves credit for execution, the roadmap was laid in place by his predecessor.

In the startup and business world you reward execution not ideas. Ideas are easy.

I have an idea for a memristor based neural processor for low power on device AI, but its worthless because I dont have the 9 billion dollars to realize this idea...

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#377
post #218

Earlier quoted context omitted.

Sorry, are you suggesting that Cook doesn't use a computer in his day-to-day work, or has a Windows PC or Linux box in his office? Somehow I doubt that. (It's "macOS", BTW.)

I read it as "macOS is so full of issues that there's no way the CEO uses computers at all or he would have done something about it"

It'd be interesting to get a new CEO that gets organically exposed to the same corner-cases roulette you play on a MBP with an actual second screen attached. After more than a decade of straying from the happy path I gave up and was bullied into clamshell mode for my own sanity.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#378
post #34

Earlier quoted context omitted.

I couldn't disagree more. Some of the worst Apple computers I've owned date to the Jobs era. All of the best have been from the Cook era. Apple Silicon has been an enormous success. (My first Apple was a TiBook, for what it's worth.)

Sorry, Touch Bar MacBook Pros were the pits.

They were not great.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#379

Cook's been great for massively scaling Apple (and its stock price) up, but the art, vision, and soul of the company is gone. It's just a stock price maximizing lawnmower now, just like every other corporate stock price maximizing lawnmower. If that's what shareholders want, fine, I guess. But I'd be bored just manufacturing the same boring rectangles every year. I think Steve would have been, too.

People blame Cook, and I do too. But for some reason Jony Ive never gets his discredit. He is the one who kicked off the boring rectangle, and it's clear he does not have the capacity to deviate from that. His industrial design was frankly terrible and people have lapped it up. Ever since the iPod, I can't think of an industrial design of Apple's or Ive's that was actually any good. Even today, compare an iPhone to an Xperia. The Xperia is bounds ahead of the iPhone.

Re: Report: Tim Cook could step down as Apple CEO 'as soon as next year'

#380
post #360
post #357

Earlier quoted context omitted.

I don't necessarily see any reason to attribute this specific outcome to Cook, though. But from a stockholder perspective this is a bit mixed. Of course Macs are still very profitable compared to what PC makers are making. Now they share a lot of the hardware and software stack with iPad/iPhone. So it shouldn't be too costly to maintain. And well Apple's entire ecosystem is built on them anyway. It's not like anyone…

> I don't necessarily see any reason to attribute this specific outcome to Cook I do: he was CEO when the outcome was realized. Shouldn’t CEO performance be judged by outcomes the company realizes during their tenure?

Yeah, I suppose there was a point he had to sign off on the decision so there is that. Hard to say if his role amounted to anything more than that (maybe it did).

> judged by outcomes

In a general it depends? Of course in Apple's case its not that ambiguous. But then you have companies like Intel where it seems kind of hard to pinpoint the specific individuals responsible for its demise. e.g. Gelsinger presided over what was probably the company's darkest period (remains to be seen of course) and the situation was reasonably stable when he took over. Is he the one to blame for all of it?

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