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Apple apologizes for iPad 'Crush' ad that 'missed the mark'

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Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#371

Post by alt227 »

foobar_______ wrote: post #363
mindwok wrote: post #347

It’s not my place to tell anyone how they should feel about anything, but the number of comments here suggesting people had a strong emotional reaction to this does kinda worry me. How do those of you who feel so strongly about this ad get through daily life? If I was feeling so upset about something like this, life would be pretty bad. Genuine question. EDIT: I appreciate the amount of good-faith discussion on this…

You help me feel sane. People, it is a commercial. Nothing more. Don't get your panties in a bundle. If you don't like it, change the channel, don't buy their product, go outside on a hike. The things people get upset about today is fascinating. GO OUTSIDE

Sounds like you are getting your panties in a bundle about other people getting their panties in a bundle. Why do you care so much what other random people on the internet think?

Maybe it is you who needs to go outside and stop reading these comments which make you feel 'insane'?

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#372

Post by somedude895 »

IAmGraydon wrote: post #321

[flagged]

Not really victim culture. The problem is people taking comments on social media way too seriously. Facebook as around three billion MAU. Let's say half of those speak English. It takes 0.001% of that userbase to produce 15'000 comments passionate about an issue. That's more than enough for anyone to believe they did something wrong, if the other 99.999% don't care enough to engage in the conversation.

I can't wait for AI to finally give social media the coup de grace.

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#374

Post by shakiXBT »

mindwok wrote: post #347

It’s not my place to tell anyone how they should feel about anything, but the number of comments here suggesting people had a strong emotional reaction to this does kinda worry me. How do those of you who feel so strongly about this ad get through daily life? If I was feeling so upset about something like this, life would be pretty bad. Genuine question. EDIT: I appreciate the amount of good-faith discussion on this…

It seemed like a fun ad to me and that was it.

People have to go through mental gymnastics to justify being angry at it, but do they feel the same way when these objects get destroyed in movies?

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#375

Post by waynesonfire »

thinkingtoilet wrote: post #354
mindwok wrote: post #347

It’s not my place to tell anyone how they should feel about anything, but the number of comments here suggesting people had a strong emotional reaction to this does kinda worry me. How do those of you who feel so strongly about this ad get through daily life? If I was feeling so upset about something like this, life would be pretty bad. Genuine question. EDIT: I appreciate the amount of good-faith discussion on this…

I agree. This a the quote from the article, someone called it the "destruction of human experience". We have to be a little bit tougher than this, right?

and i'm shocked that your response is to tell people to man up cry babies. maybe try reflecting why there was a reaction to the ad from a human experience perspective. there is a reason apple appologized instead of telling them to man up as you're suggesting.

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#377

Post by cjk2 »

mindwok wrote: post #347

It’s not my place to tell anyone how they should feel about anything, but the number of comments here suggesting people had a strong emotional reaction to this does kinda worry me. How do those of you who feel so strongly about this ad get through daily life? If I was feeling so upset about something like this, life would be pretty bad. Genuine question. EDIT: I appreciate the amount of good-faith discussion on this…

I’m get the feeling some people are pretty bored and boring and collective outrage is an emotional release in some way.

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#378

Post by anon373839 »

pompino wrote: post #143
noitpmeder wrote: post #8

It's a bit insane to me that Apple felt the need to "apologize"... so they made a crappy AD that didn't appeal to some audiences... is this really grounds for retractions/apologies these days?

Yeah, apparently its hard to just move on with your life after watching something you dont like. This making front page on HN is wild. The echo chamber is sealed tight.

I don’t think that’s what’s driving the attention. Plenty of companies make tasteless or unpleasant ads. But Apple? It’s just bewildering.

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#379

Post by NotYourLawyer »

helpfulmandrill wrote: post #352
IAmGraydon wrote: post #321

[flagged]

It isn't victim culture to not like an advert. Apple's customers don't like the advert. There's not point in Apple arguing with them. Its like trying to argue with someone about whether a joke is funny. If they didn't laugh the first time, having a debate about it just makes it worse.

Not liking it is one thing. Being offended and hurt is another.

Re: Apple apologizes for iPad 'Crush' ad that 'missed the mark'

#380

Post by infecto »

baq wrote: post #314
lionkor wrote: post #233

I like it. You throw away all your hard-earned, expensive instruments, tools, and crush them to be sure. You then go buy an iPad, and the circle is complete: You're now a next-generation Apple consumer! Just turn on YouTube kids and watch slime videos for the rest of your life. Reject culture, consume the slop.

Still less dystopian than the vision pro with a dad running around his kids with a walled-garden-camera-helmet. Once may have been a mistake, twice means there's some psychopath marketing VP at the helm OR a joker trying to see far they can go before somebody actually watches ads they're doing before they go live.

"psychopath marketing VP" - how do you build such a narrative?
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