I might be in a minority here and I'll probably get down voted but this result scares me... and I used to be CTO one of those competing price comparison sites that show up lower in the results so if anyone should agree it should be me. While it made me angry when Google put their results above ours, I never questioned that they had a right to do that. It is their website. They are not a utility. At what point does a…
It actually seems to match the definition of public utility perfectly. The infrastructural cost of building another Google is incredibly high and people rely heavily upon it.
You can "just build another google" the same way you can "just build an electricity network" for a large town.