Earlier quoted context omitted.
Apple waited on smartphones? I thought the original iPhone was basically first. Do you count blackberry and palm pilot as Apple waiting to see?
Apple was considered very late to the smartphone game at the time. Windows CE was introduced on PDAs around 1996, and was on phones by 2003, so the iPhone was arguably between four and eleven years late depending on how you define the space. Microsoft’s dominance was a safe bet because they had never really failed to dominate any market at that point in history. Also nobody imagined that the size of the mobile market…
And even other factors like the music and videos was so poor, granted they were built for business use which didn't really need a good media consumption experience.