I think the timing of the Cybertruck starting deliveries roughly aligning with when Elon got heavily involved in politics hurt it quite a bit. It is such a distinctive vehicle with a strong association with Elon, that there was an immediate brand association. It may have had poor sales anyway, but it certainly didn't help that many folks on the left, who are typically the most 'pro EV', had a large 'anti-Elon' shift…
I'm very much on the left, and I honestly like the design of the Cybertruck. (I know this puts me in a minority.) It is disappointing that the original "unibody" design was abandoned. The new design where the body panels just randomly fall off is silly. If it was made by some other company I would genuinely consider buying one. But I would never buy another Tesla. I owned an older Model X, before Elon went full-fasci…
Function should drive form. The design would be cool if it was for a cool function.
Say you have a beautifully-made, expertly-weighted tack hammer. That looks cool on your work bench and works well. If you refashion the hammer into a kitchen spoon, it looks dumb in the kitchen and works poorly for stirring a pot.