Earlier quoted context omitted.
>* Consumers who care more about convenience and cost above all else, and reliability basically not at all Don't blame the consumer for this. It's just The Market For Lemons at work. https://en.wikipedia.org/wiki/The_Market_for_Lemons If you really need someone to blame, then blame the MBAs who buy up quality brands and then sell junk until the reputation is all ground up.
This isn't a relevant paper, not only because it's not about home appliances, but because it's about a situation where there is information asymmetry. I can research everything I need to know about a refrigerator before buying it, including whether it's a piece of junk or not.
What you can do is read as much as possible, and make a guess. Most of what you have read will probably have been indirectly sponsored by the manufacturer, or one of its competitors. None of it will be rigorous - in fact, the most honest information you get will be anecdotes from people whose purchases have failed, and who are as likely as not outliers.