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I have a modern car with a built-in satnav as well as Android Auto support, and yet I still use my TomTom 5000 - it's just better. Definitely better than crappy Google Maps, definitely better than volvo's built-in maps, and it's without any kind of comparison how much better it is than Apple Maps. You get in the car, it auto-selects the destination based on the patterns it learnt(so if you get in at 7am on a workday,…
I may be mistaken, but I think all those features, plus traffic data, are built in both Google and Apple Maps as well. Also, phones generally have larger and brighter screens, and more accurate GPS. I don’t see the advantage of TomTom here.
Their recommendations are all over the place despite the fact that I have been logged in permanently in some form or another since GMail where still invite only.
No one else except my wife and my parents know more about me (and to be perfectly clear they know different subsets of me) but yet Google still insist on showing me the most irrelevant and annoying ads and suggest I call people at work in the middle of the night etc etc.