341–350 of 531 posts
Earlier quoted context omitted.
If I recall correctly content(news especially) publishers and some Europeans were very angry about that. I think the consensus was that these businesses don't understand the internet.
in that case the news sites did get the click, but they wanted more
I think what folks are missing is that a lot of these "zero-click" searches happen as a result of Google scraping your website, and displaying the results as a "featured snippet." Yes, they link to you below the featured snippet. No, more people don't click, because they've taken the answer from your website and displayed it right in their search results. For example: If I'm searching for "best nail for cedar wood" G…
No, more people don't click, because they've taken the answer from your website and displayed it right in their search results. It's for this reason that's I've stopped embedding micro data in the HTML I write. Micro data only serves Google. Not my clients. Not my sites. Just Google. Every month or so I get an e-mail from a Google bot warning me that my site's micro data is incomplete. Tough. If Google wants to use m…
While I understand the problems with Google scraping content, as a user these snippets help me find what I'm searching for faster. If that's all you're optimizing for, Google is fantastic. There are certainly good arguments to be made for other models, but for search, stealing content helps. I'm not advocating stealing content, I'm just saying that it produces more useful results.
I'm trying to really understand the problem here. I do understand that people want clicks to their site so that they can get ad views, and that those ad view payments are what pay the hosting bill and reimburse for the effort of generating the info. Yet from a UX PoV, I simply want to know the airspeed of an unladen swallow. I don't want to click to learn it. That additional friction doesn't improve my user experienc…
Dictionary or acronym definition sites which cram their preview with a ton of useless boilerplate (most of which also litters their page) is a growing Modern Frustration. Most of the time I've got dict or some hand-tuned extractor scripts which can pull the information for me, though if I'm away from those the experience remains annoying and convinces me to actively seek down the page for the first result which does…
You can't "add more ads" above the fold when everything above the fold (for lucrative searches) is already an ad.
And dropping below 50% of searches don't result in a click is hard. Either for practical or anti-trust reasons.
So, get used to growth that's tied to internet growth. Which "ain't so bad", but also "ain't what it used to be".
This cow is milked, so if you want to go back to growth that exceeds expectations, you need a new cow. Search monetization has peaked for the near future.
I'm trying to really understand the problem here. I do understand that people want clicks to their site so that they can get ad views, and that those ad view payments are what pay the hosting bill and reimburse for the effort of generating the info. Yet from a UX PoV, I simply want to know the airspeed of an unladen swallow. I don't want to click to learn it. That additional friction doesn't improve my user experienc…
On the other hand, your search is reducible to a single 'answer'. To make a counter point - I was recently researching 'things about various electronic and motorized bicycles / scooters'- a subject which a 'good answer' would be some sort of curated content by a specialist individual who is interested in the topic or a specialized vendor who has lots of 'information pages' - but instead of finding much of this at all…
I did recently do a google search for someone's name and felt like I was presented with an anti pattern: a couple of boxes not getting to what I wanted (and not the wikipedia link) followed by a row of small boxes with thumbnails of other people goog hoped I might be interested in, a couple of more large boxes and then finally, after scrolling up, the text links. Yuck, as bad as altavista/Yahoo/lycos.
I'm trying to really understand the problem here. I do understand that people want clicks to their site so that they can get ad views, and that those ad view payments are what pay the hosting bill and reimburse for the effort of generating the info. Yet from a UX PoV, I simply want to know the airspeed of an unladen swallow. I don't want to click to learn it. That additional friction doesn't improve my user experienc…
Napster also made users happy. And bittorrent. And libgen. Why the double standard?
More seriously, from a moral standpoint, I would argue that what's at most a short paragraph extract from a website falls under fair use. I don't believe any site is entitled to clicks from Google's search results page, certainly not for such short snippets, which I believe don't exhibit the level of creativity that deserves denying the right to copy to others. By contrast, the other sites you listed provide copies of significantly longer and more creative works.
(Googler, though not in search or ads)
Earlier quoted context omitted.
No, more people don't click, because they've taken the answer from your website and displayed it right in their search results. It's for this reason that's I've stopped embedding micro data in the HTML I write. Micro data only serves Google. Not my clients. Not my sites. Just Google. Every month or so I get an e-mail from a Google bot warning me that my site's micro data is incomplete. Tough. If Google wants to use m…
I just got one of those emails for the first time about my personal site that's basically my resume. Apparently my text is small on mobile (it's not...) and some other crap I don't get why google thinks it's acceptable to critique my site without prompting. It honestly just feels rude. They want me to do a whole bunch of micro-optimizations on a site that already works fine because it doesn't fit their standard of "h…
I think what folks are missing is that a lot of these "zero-click" searches happen as a result of Google scraping your website, and displaying the results as a "featured snippet." Yes, they link to you below the featured snippet. No, more people don't click, because they've taken the answer from your website and displayed it right in their search results. For example: If I'm searching for "best nail for cedar wood" G…
I'm trying to really understand the problem here. I do understand that people want clicks to their site so that they can get ad views, and that those ad view payments are what pay the hosting bill and reimburse for the effort of generating the info. Yet from a UX PoV, I simply want to know the airspeed of an unladen swallow. I don't want to click to learn it. That additional friction doesn't improve my user experienc…
Napster also made users happy. And bittorrent. And libgen. Why the double standard?