Earlier quoted context omitted.
> Ads and search are the two businesses that most directly collude and which could both survive and thrive independently. I'm skeptical that search is viable as an independent business at scale. I know DDG is making a go of it, but the business only has to pay a single salary.
Personally, I think Search should be a public, not private, effort. Indexing the internet should be a global endeavor beneficial to world governments in unison. The issue is that the potential for censorship is rife, but I think including many govs on a board might solve this.
I just think it's a complete non-starter for any government to allow foreign governments to decide everything your citizens see. If they don't bow to your brand of censorship, you're going to pull out.