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Apple halted M2 chip production in January amid 'plummeting' Mac sales

macrumors.com

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Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#321

Post by giancarlostoro »

My problem is that their line up is all over the place, and even with the confusing addition to M1's to their tablets, they really need more consistency in my opinion. Not to mention the fact that they are being a little ambitious considering you cannot run specific types of software that Software Engineers will need to emulate, or wait for the maintainers to port over.

I would love to buy a new Mac, but I need them to entice me and give me confidence in their new direction.

Also right after 2020 I cannot imagine a lot of people are still using whatever computer / machine they bought during that time window, and those still work just fine.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#322

Post by arcticbull »

TrevorJ wrote: post #304
drooopy wrote: post #32

In my case, I feel that Apple has priced itself out of the EU market with the latest Macs and iDevices. The new base M2 Air begins at €1500 after taxes which is genuinely an absurd amount of money to ask for a device that comes with 8 GB and 256 GB of non-replaceable ram and ssd respectively. The cheapest iPhone 14 starts at a bit over €1000. My plan is to keep my entry-level M1 Air for a few more years and then I'm…

The prices are bad enough, but what really seals the deal is the forced obsolescence. I have an older macbook that I was trying to upgrade to the newer OS and they make it basically impossible. I struggled for a few days on it, then I just installed ubuntu and it works perfectly. Apple's value proposition seems to be "pay an arm and a leg for something we will break anytime we think you should give us more money."

New macOS historically runs on devices between 5 and 10 years old. Longest in recent memory was El Cap which supported 8-10 year old devices. Shortest was Snow Leopard, which supported 3 year old devices.

Ventura is lower, 4-5 years, but that happens periodically when aligned with major architectural changes.

[edit] Honestly, their support cycle is pretty impressive. And just because they don't release a newer version of macOS doesn't mean software stops working.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#323

Post by jwommack »

The M chips make for real bad developer experience when trying to support interoperability.

Lots of docker images and other virtualized software just can’t be emulated like it used to on them. We’re how many years in on this issue?

When most of your customers won’t be on a high priced Mac that’s a real issue and it forces businesses off the platform.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#324

Post by chii »

LeFantome wrote: post #265
chii wrote: post #164

Earlier quoted context omitted.

But a mac air is a luxury item, and its pricing reflects that. I don't think it's absurd at all. A similarly capable laptop could be had for a much lower price, so people that complain they cannot get this luxury item for an "affordable" price just sounds entitled to me.

Not so much people asking to be given goods they cannot afford as it is pointing out the business implications of designing / selling devices that people cannot afford.

> implications of designing / selling devices that people cannot afford.

luxury items tend to be the first to suffer drops in sales in the face of a recession. I dont think it's there's any implication other than that apple's sales are going to drop.

The point of the GP comment was to imply that the price is too high, and that it shouldn't have been, and the drop in sales was the fault of said high price. I'm countering it with the idea that as a luxury good, the drop in sales is totally expected in a recession.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#326

Post by scarface74 »

drooopy wrote: post #32

In my case, I feel that Apple has priced itself out of the EU market with the latest Macs and iDevices. The new base M2 Air begins at €1500 after taxes which is genuinely an absurd amount of money to ask for a device that comes with 8 GB and 256 GB of non-replaceable ram and ssd respectively. The cheapest iPhone 14 starts at a bit over €1000. My plan is to keep my entry-level M1 Air for a few more years and then I'm…

iPhones are close to 40% of the market in the Eu

https://gs.statcounter.com/vendor-market-share/mobile/europe

And Mac sales increased

https://appleworld.today/archives/101858?noamp=available

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#327

Post by FranzFerdiNaN »

arcticbull wrote: post #309
HPsquared wrote: post #272

Earlier quoted context omitted.

Technically the price did still fall in real terms. Not great, though.

Adjusted for inflation 1050 EUR in 2021 is 1,189.2 EUR in 2023. You're right that's a 7% increase in nominal terms but a 5.5% decrease in real dollar terms.

The tech is also 2.5 years older, which should be taken j to account.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#328

Post by factorialboy »

LoveMortuus wrote: post #310
HPsquared wrote: post #272

Earlier quoted context omitted.

Technically the price did still fall in real terms. Not great, though.

Technically correct, but I doubt salaries followed the inflation, so for most of people, it's just more expensive. :/

@ajross, money printing leads to inflation, not salary growth.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#329

Post by mgraupner »

nsteel wrote: post #314
rcarmo wrote: post #229

Earlier quoted context omitted.

You've clearly never sat on a couch with a Mac on your lap.

The speakers on a mac are better than headphones? ...REALLY?!

The point was that the combined value of all these features are rarely matched in any other laptop in this price range. Superior speakers were just one of the things.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#330

Post by blahblah1234567 »

HPsquared wrote: post #272
donkeyd wrote: post #266

Earlier quoted context omitted.

Almost exactly 2 years ago, I bought an M1 Air for €1050. That same M1 Air is still being sold by that same store, but now costs €1126. That's a 7% rise in price for a laptop that's now 2,5 years old. This is just ridiculous.

Technically the price did still fall in real terms. Not great, though.

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