Ignoring the comparison with Twitter for a moment, this shows that Nintendo's mobile strategy has been woefully slow. They've been ignoring a huge market segment to try to shift hardware instead, and this toe in the water shows that a lot of people are interested in playing their games but not necessarily buying their consoles. I'd argue this means their business needs to change dramatically - away from their own har…
I don't think it's their hardware, but their platform that they've been clinging to. Owning the platform gives gives them a lot of control over the gameplay experience. I don't think they need to give up their platform-owner (or first party in game industry parlance) status in order to take advantage of the mobile space. Just an adjustment in strategy. Nintendo has always relied on ancillary hardware to make their co…
oh and playing Zelda, Mario, hell even a real pokemon game, on a touchscreen sounds awful.