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Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

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Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#311

For everyone saying this is a waste of money, consider the commentary around Instagram at $1B. Basically the world said that this was a horrible acquisition at the time, but in retrospect, buying Instagram was quite cheap. Buying your closest competitor for less than 15% of your market cap is usually a good idea. Fast forward to today. What'sapp is the dominant messaging application across the world. Carriers hate it…

Your argument makes perfect sense when you're talking about real companies, with R&D, marketing, technology and all that. GM buying Tesla for 15% of its worth might make sense. But in the social space, companies are entirely seasonal, the barriers to entry are none, there's no way to predict user traction or behavior. I understand this is how Facebook intends to keep itself at the top of the social heap, but with rec…

Exactly. So what will they buy next? Snapchat for 50 Billion?

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#312

Earlier quoted context omitted.

why ? viber and whatsapp are still there and will be in the future, i dont see new room for a messaging app.

Some years ago the dominant messaging apps were icq and aol messenger and msn messenger. I think almost every new generation just uses their own messenger.

I think the number of active users is what makes this comparison invalid. At the time of AOL's acquisition of ICQ it had 20 million active users¹. WhatsApp has 430 million. In order to eclipse WhatsApp, a competitor would have to get substantially more than 10% of the entire global population.

ICQ was dominant in its heyday, but the game wasn't won yet, so it was theirs to lose. In some sense that's still true: we have another 4 billion people yet to join the game. But we're nearing the endgame and as we get closer to the "everyone already has a good messaging solution" line it's going to get harder and harder for an upstart to come in and eat everyone's lunch.

¹ http://ec.europa.eu/competition/mergers/cases/decisions/m184...

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#313

Earlier quoted context omitted.

The lock-in is the network effect, and well, if you're aiming for 1-1.5B users (which can be served with virtually no employment and hosting costs) you're looking at 1B $ yearly profit .

Not sure how you're figuring that. At best - 1.5Bn users locked in - you're at less than $1bn _revenue_ (after you net-out the 30% that goes to Apple or Google for an in-app transaction) and much lower net profits (presumably, it costs some fraction of a dollar in ops, bandwidth and cpu to support a paying user for a year.) Also, even at $1bn in revenue, this is 16X sales... that's usually the kind of price you'd see…

> and you're capped at $1 per year per user

Why would that be the case? There are always other revenue streams to be explored using the same user base.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#314

Earlier quoted context omitted.

How'd you get your friends to move over to Telegram? I'm trying to get that ball moving with my circle of friends.

Better yet, how do we get people to move to something distributed so that Facebook (or Google or anyone else) cannot acquire the service. If we just move to another decentralized messaging service, that service will eventually get gobbled up as well, and we'll have to rinse and repeat.

There's no such thing as a decentralized conmunications tool. Even email requires the centralization provided by ICANN.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#315
post #308

Earlier quoted context omitted.

They are the de-facto messaging service in the rest of the world (except for China). FWIW, I'm in the UK, and I'm not aware of anyone who uses it here, either. I too have heard the name mentioned once or twice in the past, usually for undesirable reasons related to things like security or privacy. Even looking them up today, I don't quite see the attraction: what is the USP here?

Bullshit, I'm in the UK, everybody I know uses WhatsApp.

Rubbish! I'm in the UK, and I've never even heard of WhatsApp.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#316
post #27

$16B for something I've never even heard of. I feel like I'm living under a pile of rocks.

It's one of less great messaging apps. Needs your phone number to work (i.e. you change sim cards, your account changes). Works only on phones, not tablets (no iPad Version). Doesn't have a web or desktop version (such as Line or iMessage).

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#317

Damn, Zuck is far more paranoid than I thought. He's going to have to come up with a better strategy than buying every company that presents a potential existential threat though. Especially at these prices! I actually think it wasn't such a bad idea to buy Instagram. He paid 1% for something that really could have killed him. But paying $16 billion here is pretty much surrender as far as I'm concerned.

Nah, WhatsApp clearly was growing at an astronomical rate. They would have been neck and neck with FB in the near future. WhatsApp is I mean was a serious threat.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#318
post #301

Earlier quoted context omitted.

Pretty amazing that this is precisely what Microsoft paid for Hotmail in 1998 : $400 million for 10 million users = $40 / User. [1] The parallels are striking : Whatsapp is to messaging today what Hotmail was to messaging in the late '90s. [1] http://news.cnet.com/2100-1033-206717.html

Hard to compare though. Microsoft had barely any internet/web users back then. They had zero email users. Facebook has a billion or so give or take. All of which can get Facebook messages in their mobile apps already. How much overlap is there with Whatsapp?

> How much overlap is there with Whatsapp?

This is the question. Apparently a sizeable number of teenagers and pre-teens have zero interest in FB. It's where their parents post cat pictures and make dinner plans. From what I understand, Kik, WhatsApp, and Snapchat are all what's "cool" with the under 18 crowd. This move may ensure that FB still has sufficient data to mine on this demographic in the future.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#319
post #182

Earlier quoted context omitted.

Destroy? There will be a host of new messaging startups created off the back of this, and suddenly the Snapchat valuation looks sane. Do one thing that Facebook does but better is the new gold rush. Sure, most of them will fail hard without raising a cent in revenue, but others will start to threaten to chip away at Facebook's market share.. Anecdata: I get a lot more messages on FB messenger than WhatsApp...

Whatsapp has virtually no market share in the US. In basically all markets outside of the US, however, they are dominating the messaging space. Text messages in major EU countries like Germany and France have been almost completely supplanted by WhatsApp.

In Spain the same as that, or even more so. That's 45MM people at a single strike.

Re: Facebook Buying WhatsApp for $16B in Cash and Stock Plus $3B in RSUs

#320

Even though at the time it seemed ridiculous I could understand paying $1bn for Instagram. Photos is Facebook's most used product and Instagram was stealing users photos on mobile. $16bn for WhatsApp I just can't understand. Facebook has a brilliant messaging app. Lots of people use it - even people who use WhatsApp continue to use Facebook Messenger.

1 million new users a day and most likely in countries where Facebook is not growing as quickly...

Is that really worth $16 BILLION though? Think of the marketing they could have done to get those users in those countries with 10% of that money.
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