Earlier quoted context omitted.
Do newspapers need to know what websites every subscriber visits in order to put ads in the paper? The idea that privacy needs to be conceded in order for a healthy ad market to exist is false.
> The idea that privacy needs to be conceded in order for a healthy ad market to exist is false. You can't in practice verify that clicks or impressions are real, as opposed to initiated by bots, without correlating them with real human behavior. If you have an idea for how to verify a click or impression was real without also gathering some kind of data, go make ten billion dollars selling that technology.
> You can't in practice verify that clicks or impressions are real, as opposed to initiated by bots, without correlating them with real human behavior.
Track purchases coming from ads?