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Linode rebranded as Akamai’s cloud computing services

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Re: Linode rebranded as Akamai’s cloud computing services

#301

Post by tsgagnon »

Shank wrote: post #70

I'm sure they spent a lot of time thinking about this, but why not just call it something "Linode by Akamai" or "Akamai Linode"? Neither "Akamai’s cloud computing services" or "Akamai Connected Cloud" sound like viable names. Is the goal just to get people to say "I use Akamai"? I could even see a viable strategy where they rename the existing Linode but create a new Linode, ala Lightsail just to keep the name. They…

I'm sure they spent a lot of time thinking about this, but why not just call it something "Linode by Akamai" or "Akamai Linode"? Neither "Akamai’s cloud computing services" or "Akamai Connected Cloud" sound like viable names. Is the goal just to get people to say "I use Akamai"?

Maybe the same person works in the B2B space. There was the B2B platform Insite that was bought out by Episerver a few years ago (who bought Optimizely and then took on the name) and rebranded to Optimizely B2B Commerce Cloud by Insite, where they quickly lost "by Insite". Then in the last few months they've decided to rebrand the product again to Optimizely Configured Commerce to separate it from their other eCommerce platform which they are calling Optimizely Customized Commerce.

Re: Linode rebranded as Akamai’s cloud computing services

#302

Post by nik736 »

jhgg wrote: post #200

Discord originally hosted on Linode in 2015. Unfortunately we had to move off, as we knew Linode would be the limiting factor in being able to continue to grow. So we chose to go with GCP. Unfortunately, I suspect this is something that happens quite often for Linode, which is that, their most successful clients will eventually graduate off of them. This may reposition their business in such a way that their most suc…

Are you still using a lot of bare metal servers? Or solely on GCP?

Re: Linode rebranded as Akamai’s cloud computing services

#303

Post by nemacol »

beagle3 wrote: post #208
crote wrote: post #202

Earlier quoted context omitted.

Why acquire Linonde when you are going to throw away everything which makes Linode valuable? Wouldn't it be cheaper to just create a cloud computing offering from scratch?

In the long run, possibly. In the medium run (first 2-5 years) it’s not cheaper. In the short run? Buying Linode gave them a foothold in the market. Creating it from scratch, would have taken months (or even years) to be able to make the first offer, and years until they built a reputation that would attract customers.

I think these acquisitions are partly about the customer base and infrastructure but I believe a big part is getting the staff - existing functional highly skilled.

Re: Linode rebranded as Akamai’s cloud computing services

#304

Post by nly »

dachryn wrote: post #209
geuis wrote: post #181

Earlier quoted context omitted.

This is what I've been worried about since the acquisition. I've been a loyal customer for over a decade and hosted jsonip.com there for 12 years. Now I seriously need to look for alternative hosting if/when the corpo overlords decide to start changing the offered products.

I've been with DigitalOcean for a very long time, their prices seem comparable to Linode, I always saw them marketed more or less the same. In fact, I don't even know why one would pick Linode over DigitalOcean or vice versa

Hetzner cloud anyone?

Re: Linode rebranded as Akamai’s cloud computing services

#305

Post by uncertainrhymes »

tomnipotent wrote: post #291
jacooper wrote: post #274

Earlier quoted context omitted.

Isn't it actually the biggest? Cloudflare is popular because they have that crazy free tier, but Akamai has the biggest CDN network.

Cloudflare revenues surpassed Akamai in 2022.

What a strange thing to say.

Cloudflare:

Revenue: Total revenue of $975.2 million representing an increase of 49% year-over-year.

GAAP net loss was $193.4 million compared to $260.3 million for fiscal 2021. GAAP net loss per basic and diluted share was $0.59, compared to $0.83 for fiscal 2021.

Akamai:

Revenue of $3.617 billion, up 4% year-over-year and up 8% when adjusted for foreign exchange. GAAP EPS of $3.26, down 17% year-over-year

Re: Linode rebranded as Akamai’s cloud computing services

#306

Post by fomine3 »

privacyking wrote: post #277
fomine3 wrote: post #214

Earlier quoted context omitted.

It's now called "Akamai Connected Cloud". I don't know what is "Connected Cloud". I'll guess that it's something like CRM for businesses or IoT BaaS.

The cloud is just someone else's computer. Connected cloud is just another marketing term.

Disconnected Cloud is nonsense, so I suspect that "connected" covers besides cloud.

Re: Linode rebranded as Akamai’s cloud computing services

#307

Post by jeremyjh »

crote wrote: post #202
jeremyjh wrote: post #85

Earlier quoted context omitted.

Because they don't want to sell it to anyone who has ever heard of Linode. They are going to sell through their existing corporate sales contacts, as a new cloud compute offering by your pals at Akamai.

Why acquire Linonde when you are going to throw away everything which makes Linode valuable? Wouldn't it be cheaper to just create a cloud computing offering from scratch?

My guess is their organic growth rate wasn't impressive and so this change, which is only changing the name, isn't throwing away the most valuable part of Linode. The staff, operations routines and their technology are the most valuable parts. Even though they may not be using brand recognition to pitch this to their corporate sales contracts, I have a feeling its going to get mentioned as a counter to any concerns about new or immature offerings.

Re: Linode rebranded as Akamai’s cloud computing services

#308

Post by red-iron-pine »

dom96 wrote: post #287
dachryn wrote: post #209

Earlier quoted context omitted.

I've been with DigitalOcean for a very long time, their prices seem comparable to Linode, I always saw them marketed more or less the same. In fact, I don't even know why one would pick Linode over DigitalOcean or vice versa

I used to use Linode, then they got hacked and leaked my CC details twice (IIRC) and at that point I switched to DigitalOcean. Guessing many are in a similar boat.

Exact same story. Linode was fine but after their breaches I headed to DO and haven't looked back. Heard good things about Vultr but no experience w/ them.

Re: Linode rebranded as Akamai’s cloud computing services

#309

Post by red-iron-pine »

crote wrote: post #202
jeremyjh wrote: post #85

Earlier quoted context omitted.

Because they don't want to sell it to anyone who has ever heard of Linode. They are going to sell through their existing corporate sales contacts, as a new cloud compute offering by your pals at Akamai.

Why acquire Linonde when you are going to throw away everything which makes Linode valuable? Wouldn't it be cheaper to just create a cloud computing offering from scratch?

* already existing clients

* already existing SOPs and MOPs. Way easier to integrate or copy something that works than building it from scratch

* already existing systems -- ordering gear is still weeks or months out for us, plus no need to engineer or setup a new system as above, way easier to integrate or copy than starting from zero (in a business sense, anyway)

* lingering brand name recognition

Re: Linode rebranded as Akamai’s cloud computing services

#310

Post by mleo »

rapind wrote: post #240
gibolt wrote: post #235

Earlier quoted context omitted.

I tried both, and stuck with DO. Linode UI was superclunky when you needed to dive into it, but DO was great. Any search for how to X immediately returned great documentation.

Slicehost (acquired by rackspace) pioneered this type of in depth how to guides for webhosting on linux. In fact many of the setup docs on DO seem oddly familiar…

If Linode on Akamai follows the Slicehost on Rackspace model, the product will only last 3 years or so.
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