Earlier quoted context omitted.
> All the time I see a destination and I'm trying to figure out what closest cross street I should stop at Instead of zooming pinching try to click the street to drop a pin and you got the street name. Old abstractions (maps) on newer media (phones, desktops) offer a UX that cartmakers in the past could only dream off. It is up to us to break our old habits and discover and use this new UX. For example. When the iPho…
> (eg: recognise numbers on a page and make them clickable links directly to phone app) I hate that! That makes it unnecessarily hard to copy order numbers and the like on my iPhone. Phoning is legacy functionality, I almost never want to use a number as a phone number. Copy/Paste on the other hand, that's very useful. I can copy the bits I want, anywhere I want, without dumb as hell software trying to guess what I a…
> I almost never want to use a number as a phone number.
This is the 'what you want and what you need'. You don't want to copy and paste a number into a phone to dial them. You need to have a voice call with the person/company who's page you are visiting or email you are reading.
Google search solves this nicely in their mobile search. They don't show phone numbers or addresses primarely, but buttons to like Call, Navigate, Share and Website. That is what I need when I search a company on Google and essentially what I want.