Earlier quoted context omitted.
Even trying to see this from an outsider perspective it seems like a stupid product. As someone else pointed out, they've replaced looking in the dang mirror with a multi-step process involving a few hundred dollars of tech at least. They made sure to throw in "cloud" and "machine learning", but the average consumer doesn't care about that.
Amazon has had great success with some of their stupid products in recent years. Maybe for you and I We just want to throw on some clothes and get out the door, but for some getting dressed is a ritual. They don't want less steps, they want more. I've had GFs who'll spend hours trying on different outfits. And the next logical step would be a virtual dressing room, that uses an augmented reality overlay of the sort w…
Another logical step might be skin-cancer screening (surprised that, in 300-ish comments, no one seems to have thought of this), assuming the camera's resolution and/or back-end image-processing software could be made good enough to pick out moles, etc. After all, the camera could take full-body pictures of front, back and sides very easily. Then, if anything odd shows up, you could perhaps ask the user to do a close-up shot of the affected area for further examination and/or just be told to go see a dermatologist.
While fully-naked shots would be best for this -- with all the attendant privacy/HIPPA/etc. issues -- I'd expect even doing this while in underwear/bathing suit/etc. would still be a net-win since you'd be able to examine around 90% of the body and you could do it regularly. How often, after all, do people normally get any kind of dermatological exam?
(Mind you, a dedicated device for skin-scanning might be best, but, as they say, the best camera is the one you have with you -- if this sort of device becomes popular, then it might be good to make it work for this vs. letting the perfect be the enemy of the good, as they say.)