I hope the EU has something to say about this, because it sounds outrageous.
The headline does sound outrageous but it doesn't describe what's actually going to be happening.
But, worry not, The EU will have something to say regardless.
'Buy button' to be added to Google search results
31–40 of 43 posts
Re: 'Buy button' to be added to Google search results
#321. Control the vast majority of web-search share ensuring the vast majority of users go through your site before buying anything. 2. Introduce a buy button for the cooperating retailers, which is obviously displayed at the very top of search results. 3. Other retailers have to either pay Google or be pushed down in search results below the retailers who have a buy button. This is why Google Search desperately needs s…
Actually, there is no lack of competition. Google is in big trouble and it knows. Many e-commerce companies are going mobile-first. Here in India, some are abandoning the web altogether. If native mobile apps dominate e-commerce, Google's biggest revenue stream could face its biggest challenge in many years.
There are a lot of people who won't buy the product unless they can compare prices in different stores. Maybe the Indians are different, I don't know. But it is fairly well-known that if your store is low in search results, the sales suffer substantially. Mobile only has no discovery, the only way you get new customers is by word of mouth, or some really strong advertising in order to convince people to install your app.
Re: 'Buy button' to be added to Google search results
#33Earlier quoted context omitted.
I don't understand why that's a problem for google. How do you find and install apps? Oh right - through google play!
- No e-commerce sites charge money on any app stores for users to download their apps since they want the largest audience possible shopping them. - Google Play only takes a cut of in-app purchases of digital goods and not physical things. Most e-commerce companies would not survive if Google took a 30% cut of everything sold since margins in many industries are in single digits (electronics/computer parts for exampl…
Correct, but I think Kenji's point is that you are buying a Google phone (Android) to have the privilege to download apps from Google Play.
Android market share is at 79%. http://www.forbes.com/sites/dougolenick/2015/05/27/apple-ios...
Re: 'Buy button' to be added to Google search results
#34Earlier quoted context omitted.
They have buy competition though. I have read (and it seems plausible to me) that most people go directly to Amazon.com when they know what they want to buy already, and they only search Google for things to buy when they don't know. I myself limit my online buys to Amazon because it's more convenient than setting up a new account for each individual vendor. I don't even care if I pay more at Amazon. It's safer and m…
...and one of the reason people search Google is because searching Amazon is weirdly and totally broken. I know Amazon is chock full of people who know what they're doing so it's always surprising that the search is so bad.
Huh, what? Amazon search works great.
Re: 'Buy button' to be added to Google search results
#35Headline contradicts the story, which says the button will be added to the "shopping ads that appear alongside search results", not the search results themselves. Big difference. (I work for Google)
A large number of people can't tell ads from search result, so the difference isn't that big in in practice. I am really interested in how this is going to work. Unless the buy button sends people directly to a reseller Google is going to drown in customer support. Trying to make customer understand that despite you buying this one Google, you didn't buy it from Google is going to be VERY tricky. Likewise handling re…
A large number of people can't tell ads from search result, so the difference isn't that big in in practice.
In some cases this can be caused by the background colors chosen for ads being perfectly eliminated by cheap laptop LCDs at slight vertical angles. The pale yellow or blue completely disappears to white. I wouldn't be surprised to learn that A/B testing of colors stumbled upon the perfect color to disappear into a cheap LCD screen ;-).
Re: 'Buy button' to be added to Google search results
#36Earlier quoted context omitted.
They have buy competition though. I have read (and it seems plausible to me) that most people go directly to Amazon.com when they know what they want to buy already, and they only search Google for things to buy when they don't know. I myself limit my online buys to Amazon because it's more convenient than setting up a new account for each individual vendor. I don't even care if I pay more at Amazon. It's safer and m…
...and one of the reason people search Google is because searching Amazon is weirdly and totally broken. I know Amazon is chock full of people who know what they're doing so it's always surprising that the search is so bad.
what? I've never ever ever had an issue with amazon search, can you explain what you mean?
Re: 'Buy button' to be added to Google search results
#371. Control the vast majority of web-search share ensuring the vast majority of users go through your site before buying anything. 2. Introduce a buy button for the cooperating retailers, which is obviously displayed at the very top of search results. 3. Other retailers have to either pay Google or be pushed down in search results below the retailers who have a buy button. This is why Google Search desperately needs s…
Actually, there is no lack of competition. Google is in big trouble and it knows. Many e-commerce companies are going mobile-first. Here in India, some are abandoning the web altogether. If native mobile apps dominate e-commerce, Google's biggest revenue stream could face its biggest challenge in many years.
Having near total control of the OS that totally dominates the market in poorer countries is kinda a nice position to be in though.
Re: 'Buy button' to be added to Google search results
#38Earlier quoted context omitted.
So, is it kind of like this, where Google takes some of the profit and doesn't worry about whether the goods are pirated or not, because hey, profit! http://www.reddit.com/r/google/comments/37i2f4/someone_pirat... Or... are you still "good" Google? Is this guy getting any help from Google yet?
The buy button goes to the retailers checkout and not to Google saving one click. How is this any different that the link to the product and you than hit purchase. I fail to see the "Evil" in this.
Read the story.
Re: 'Buy button' to be added to Google search results
#39Earlier quoted context omitted.
The buy button goes to the retailers checkout and not to Google saving one click. How is this any different that the link to the product and you than hit purchase. I fail to see the "Evil" in this.
Read the story.
I did read the story. The purchase is the stores purchase minus the click to the checkout box.
Re: 'Buy button' to be added to Google search results
#40Earlier quoted context omitted.
...and one of the reason people search Google is because searching Amazon is weirdly and totally broken. I know Amazon is chock full of people who know what they're doing so it's always surprising that the search is so bad.
what? I've never ever ever had an issue with amazon search, can you explain what you mean?
Search for [Pure One Mini] (pure is the manufacturer, one mini is the product name, of a DABS portable radio.) you get a bunch of results that just aren't relevant. You get accessories for this device, you get accessories for other devices from this manufacturer, you get other devices from this manufacturer, you get devices and accessories from other manufacturers. You have to use the side bar to restrict the products to those from Pure. But you still get all the Pure product line, and there's no way to further restrict the selection.
Back when people were still selling the Sansa Fuze: Search for eg [sansa fuze 8GB] then sort by price. You get dozens of pages of cases, then leads, then chargers for the sansa fuze. And Amazon's next page only allows you to advance by single pages, you can't jump forward by 5 pages at a time.
Search for [microwave oven], chose a department, and search by price, and you'll get a billion things that can be used with a microwave oven (timers, cookware, books) and then actual microwave ovens. You have to do further refinement using the side bar.