31–40 of 167 posts
That's cool and all, but this has got to be one of the worst company websites I've seen recently. I get that they're stealthy, but this doesn't even build any interest. It was only until I clicked "Wizards Wanted" (yes, I get it. Magic.) that I sort of got an answer. Edit: Actually, the Developers section has some more information. But my point still stands.
http://io9.com/how-neal-stephenson-is-helping-to-make-snow-c...
That's cool and all, but this has got to be one of the worst company websites I've seen recently. I get that they're stealthy, but this doesn't even build any interest. It was only until I clicked "Wizards Wanted" (yes, I get it. Magic.) that I sort of got an answer. Edit: Actually, the Developers section has some more information. But my point still stands.
Yeah, the breadth of positions they have posted is pretty telling. Android developers, embedded systems, pcb engineers, optical engineers, cloud API, and the list goes on. I wonder how far they are away from going to market? 24 months minimum?
So they are a holographic augmented reality company? From their site: >Imagine being able to generate images indistinguishable from real objects and then being able to place those images seamlessly into the real world. Sounds like you generate a hologram anywhere. And project it into the real world. Think Star Trek holodeck, but everywhere, or anywhere from what they are selling. And the holograms they're projecting…
Note that this effect is why 99% of the content in feature-length 3d movies appears at an apparent distance of more than 10 feet from you; the amount that accommodation falls off rapidly with distance, so it's a much less strong effect at that distance.
This is notable not just because of Neal Stephenson, but because his blog post contains what I think is the most detailed public description of the tech so far: --- Here’s where you’re probably expecting the sales pitch about how mind-blowingly awesome the demo was. But it’s a little more interesting than that. Yes, I saw something on that optical table I had never seen before--something that only Magic Leap, as far…
I think that there's a presumption (that I've shared) that Magic Leap is trying to make AR goggles or glasses. But, as has been extensively commented upon in the past, that's just crazy. We're just barely at the point of doing semi-decent VR (Oculus Rift) and just barely at the point of doing semi-decent wearable heads-up displays (Google Glass). The idea that Magic Leap could in any foreseeable timeframe create a device that has all the virtues of the Rift + Glass + A huge dose of additional technology on top of both is just laughable.
But if they're trying for something much heavier-weight, like the ability to create convincing illusions not in the form-factor of "some goggles," but rather, "a specially prepared room and table," then that's maybe a little more realistic -- and of course less obviously revolutionary.
Earlier quoted context omitted.
I had no idea what the company does until I bailed from their site and read a comment here. Yes, I could have dug deeper, like the person posting that comment did (thanks), but damn, gimme a reason . And no, having $CELEBRITY in your company is not enough reason. Two utilitarian sentences on what your thing is, and then all the literate prose you can produce. But gimme those two sentences.
Give you a reason for what? You're all acting like this company owes you an explanation of what it does.
This is notable not just because of Neal Stephenson, but because his blog post contains what I think is the most detailed public description of the tech so far: --- Here’s where you’re probably expecting the sales pitch about how mind-blowingly awesome the demo was. But it’s a little more interesting than that. Yes, I saw something on that optical table I had never seen before--something that only Magic Leap, as far…
One of the things that's interesting to me about that quote is the phrase "optical table." I think that there's a presumption (that I've shared) that Magic Leap is trying to make AR goggles or glasses. But, as has been extensively commented upon in the past, that's just crazy. We're just barely at the point of doing semi-decent VR (Oculus Rift) and just barely at the point of doing semi-decent wearable heads-up displ…
That's cool and all, but this has got to be one of the worst company websites I've seen recently. I get that they're stealthy, but this doesn't even build any interest. It was only until I clicked "Wizards Wanted" (yes, I get it. Magic.) that I sort of got an answer. Edit: Actually, the Developers section has some more information. But my point still stands.
And that section is HUGE for a company that appears to be a startup. I don't know if they just have a wad of cash and are on a hiring frenzy, or if they already have a large staff but no products commercially available. Not that either answer would be a deal-killer, but I just have no idea what is really going on here, aside from R&D in the virtual space.