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Testing a way for you to make purchases on Twitter

blog.twitter.com

31–40 of 122 posts

Re: Testing a way for you to make purchases on Twitter

#31
After seeing this, I had a thought what if FB also brings 'buy' buttons on similar lines where pages can post items with a price tag and 'buy' button? It will surely be a nice revenue stream. Both FB and Twitter have an incredible reach. If Twitter can bring this experience about in a non-intrusive way, then it's a win-win for everyone.

Re: Testing a way for you to make purchases on Twitter

#33
post #31

After seeing this, I had a thought what if FB also brings 'buy' buttons on similar lines where pages can post items with a price tag and 'buy' button? It will surely be a nice revenue stream. Both FB and Twitter have an incredible reach. If Twitter can bring this experience about in a non-intrusive way, then it's a win-win for everyone.

They have.

Re: Testing a way for you to make purchases on Twitter

#34
post #5

I'm actually impressed they found a way to monetize their platform that doesn't involve obtrusive ads. This seems like a good source of income for them and their clients, and as long as they don't force you to follow commercial accounts, it will be almost invisible to anyone who doesn't want to see it. I'm cautiously optimistic.

No, it's ads. You can just now buy from the ads directly.

Re: Testing a way for you to make purchases on Twitter

#36

it is a big conundrum if your core product, through its simplicity, is really great. you hire all these product people, have all these investors, but any direction you can take the product actually makes it worse against its initial, great core use. twitter as a protocol is on a level with smtp - a lucky strike, hitting a need, something for the ages. journalists, media, etc. love it. RSS on a whole new level. but tw…

Twitter isn't a protocol. If it was, there'd be Twitter (the protocol) based services everywhere, and it'd be open and federated.

Twitter is a service. Services need money. It's a simple as that.

Re: Testing a way for you to make purchases on Twitter

#37
post #34
post #5

I'm actually impressed they found a way to monetize their platform that doesn't involve obtrusive ads. This seems like a good source of income for them and their clients, and as long as they don't force you to follow commercial accounts, it will be almost invisible to anyone who doesn't want to see it. I'm cautiously optimistic.

No, it's ads. You can just now buy from the ads directly.

I don't know where you get that idea. They explicitly say "some Tweets from our test partners will feature a “Buy” button", there is no mention of ads. The implication is, if I don't follow their partners, I won't see the buy button.

Re: Testing a way for you to make purchases on Twitter

#38
post #33
post #31

After seeing this, I had a thought what if FB also brings 'buy' buttons on similar lines where pages can post items with a price tag and 'buy' button? It will surely be a nice revenue stream. Both FB and Twitter have an incredible reach. If Twitter can bring this experience about in a non-intrusive way, then it's a win-win for everyone.

They have.

They are definitely trying to get the experience right by going with limited partners and exposing the feature to small user base. I imagine, if they had opened the floodgates immediately, then we would have seen the 'buy' button left right and centre on the feed.

Re: Testing a way for you to make purchases on Twitter

#40
post #37
post #34

Earlier quoted context omitted.

No, it's ads. You can just now buy from the ads directly.

I don't know where you get that idea. They explicitly say "some Tweets from our test partners will feature a “Buy” button", there is no mention of ads. The implication is, if I don't follow their partners, I won't see the buy button.

Until they start injecting the buy features into regular sponsored tweets. That will happen for sure.
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