Great presentation.
A visual guide to selling Software as a Service
31–37 of 37 posts
Re: A visual guide to selling Software as a Service
#32Has anyone used BuzzSumo or Moz? Would love to hear if they're worth the money.
The usefulness of Moz depends on how much time/effort you're putting towards SEO. If SEO isn't a top source of traffic/customers for you, then I'd say don't bother. Otherwise, it's useful mostly for tracking keyword rankings.
(It's too bad they don't have any plans smaller than $99. At that price, I'm constantly wondering whether I'm getting enough use out of it to justify the cost. If it was any lower, say, $49, I wouldn't even second-guess it.)
Re: A visual guide to selling Software as a Service
#33Re: A visual guide to selling Software as a Service
#34+1 on the best presentation I have seen on the subject. I'd like to download it. How can I get this as a .pdf without submitting myself to social network analysis by Slideshare? I think that's too rich a price to pay for the privilege of downloading a file from a hosting company.
there's a tool for that ;) http://www.extramaster.net/tools/downloadFromSlideshare/
> Server down :(
> Well, it looks like this server will be nonfunctional for the next 24 hours or so. Thank for you visiting this site...
Is anyone able to upload the PDF anywhere?
Re: A visual guide to selling Software as a Service
#35Anyone here get resistance from your sales people when trying to get them to use CRM? If so, how did you overcome it?
At my company people basically refuse to do it, saying it turns them into a data entry person instead of a salesperson.
Re: A visual guide to selling Software as a Service
#36Anyone here get resistance from your sales people when trying to get them to use CRM? If so, how did you overcome it? At my company people basically refuse to do it, saying it turns them into a data entry person instead of a salesperson.
The easiest way to get them to use a CRM is to only pay commissions on deals marked as closed in the CRM. Run all meetings off the CRM, and if someone's lead status isn't updated make a point of asking why. Requires a bit of discipline, but if you make it the rules of "the game", sales people will play along.
Re: A visual guide to selling Software as a Service
#37Anyone here get resistance from your sales people when trying to get them to use CRM? If so, how did you overcome it? At my company people basically refuse to do it, saying it turns them into a data entry person instead of a salesperson.
The easiest way to get them to use a CRM is to only pay commissions on deals marked as closed in the CRM. Run all meetings off the CRM, and if someone's lead status isn't updated make a point of asking why. Requires a bit of discipline, but if you make it the rules of "the game", sales people will play along.
I'd argue that using a CRM isn't in the sales people's best interest. If they can keep all of their contacts in their personal contact list they are better off. Plus, from their perspective any time entering stuff into a CRM System is time when they're not closing sales.
It is in the companies best interest to use a CRM system. It gives reporting, visibility, and a different sales rep can pick things up with some history if the old sales rep leaves (turnover can high).
In my opinion the only way to get sales reps to use a CRM System is to tie it to comp. Any other method is a waste of time.