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A Non-Techie Tries to Build a Tech Company

boss.blogs.nytimes.com

31–40 of 62 posts

Re: A Non-Techie Tries to Build a Tech Company

#31
post #19

Wait, she also works for the NY Times as a columnist (according to her LinkedIn profile)? Is this a blog or an ad?

She's an NY Times columnist writing about her start up experiences. She only has one start up, so it's the one she talks about in all her blog posts.

She also links to her personal blog on the posse navigation. This girl goes full circle of self promotion..

Re: A Non-Techie Tries to Build a Tech Company

#32

TL;DR: Founder makes mistake after mistake, blames other people, then finds a famous & rich engineer, suddenly stops making mistakes.

I was going to join the hate sphere here, but getting Lars, of all people interested in your vision enough to work on it (even if its simply an advisory role). She's clearly has something going for her.

Re: A Non-Techie Tries to Build a Tech Company

#33

She sounds horrible and I hope she fails. First, there's her focus on hours. Our team didn’t seem driven; they all finished work each day at 5:30. I remember watching “The Social Network” and admiring the passion and intelligence of the group of young engineers. My team didn’t look like that. She wasn't unhappy because of the bugs. She was unhappy because her team didn't look like a star team. (How many stars would p…

> What. A. Fucking. Bitch.

Although I agree with your general assessment of Campbell, I think you should change your wording here.

It's not right (IMHO) to use gendered insults. That sounds sexist, I think. Much better to just say "What. A. Fucking. Asshole." and leave gender out of it.

Re: A Non-Techie Tries to Build a Tech Company

#34
post #15
post #3

"I’ve also discovered that nothing is more motivating than a high profile, non-negotiable deadline." Sweet jesus no. If you don't understand what is required do NOT sign your team up for that. That's what causes death marches. Now if you had the team already analyze the opportunity and prototype "the hard parts" then by all means go for it :)

> Within a few months, we had a team of four. Development seemed slow and our live site was littered with bugs. Our team didn’t seem driven; they all finished work each day at 5:30. I remember watching “The Social Network” and admiring the passion and intelligence of the group of young engineers. My team didn’t look like that. I think the real lesson is she hired the wrong team. In all fairness, it's a tough thing to…

It may very well be that she hired the wrong developers. However, it doesn't look like she's respectful of developers either.

Re: A Non-Techie Tries to Build a Tech Company

#37

She sounds horrible and I hope she fails. First, there's her focus on hours. Our team didn’t seem driven; they all finished work each day at 5:30. I remember watching “The Social Network” and admiring the passion and intelligence of the group of young engineers. My team didn’t look like that. She wasn't unhappy because of the bugs. She was unhappy because her team didn't look like a star team. (How many stars would p…

[deleted]

Re: A Non-Techie Tries to Build a Tech Company

#38
post #29

Earlier quoted context omitted.

Newspapers still gotta make money even in 2014.

Well I thought most of online newspapers make money with advertising and offering corporate services and tools... But hey, what do I know.

Getting people to sign up for an account is part of their advertising strategy.

Re: A Non-Techie Tries to Build a Tech Company

#39
post #19

Earlier quoted context omitted.

She's an NY Times columnist writing about her start up experiences. She only has one start up, so it's the one she talks about in all her blog posts.

She also links to her personal blog on the posse navigation. This girl goes full circle of self promotion..

Stop thinkfluencer-shaming!!!!

Re: A Non-Techie Tries to Build a Tech Company

#40
post #3

"I’ve also discovered that nothing is more motivating than a high profile, non-negotiable deadline." Sweet jesus no. If you don't understand what is required do NOT sign your team up for that. That's what causes death marches. Now if you had the team already analyze the opportunity and prototype "the hard parts" then by all means go for it :)

The followup text: "Our team performed brilliantly in the month leading up to our launch at the South by Southwest festival; they worked day and night. Now I look for major events that we can all work toward every three months. It’s a great way to keep everyone pointing in the same direction and working fast." Ugh, I'm really not sure this founder learned the right lesson here either. I'm hoping there's an unspoken h…

"The death march was a complete success!"
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