Every kid I come across that plans to go to college I tell them to find the cheapest route possible. Start at either a good community college or go to a public in-state school. You can still go to a good college for a reasonable price, but it seems more and more that kids are taking the more expensive route (dorms, out-of-state, etc).
http://www.nytimes.com/2011/09/29/nyregion/seton-hall-univer...
This is definitely a trend in private education pricing as sticker shock is a real problem for students considering private schools and the privates compete for the same students the publics do.