Out of curiosity, what advantages do the small VPS hosts offer compared to the big 3 (AWS, Azure, Google Cloud)? Customer Service? Pricing? Local Data Center?
VPS services are usually really, really simple and fairly cheap.
I'd say that actually VPS prices is where we actually see computing prices going down rather than on the big 3.
AWS used to optimize further and pass down the savings to the customers back in the day, now they don't do it anymore.