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Why is the world losing color?
31–40 of 309 posts
Re: Why is the world losing color?
#32Wow, so much to rage about from the article.
I am a huge fan of color and go out of my way to buy bright colored cars, phones, etc. (Not like I had any viable options for my MacBook Pro though).
Resale value, it hides dirt well are some of the sadder excuses I hear for buying gray and "silver" cars (wouldn't be cool if they really were silver, not "metallic gray"). Meanwhile you spend your entire time owning the car and driving around like a brooding storm cloud.
Color grading might be the most evil thing to descend on film making. It's to the point of distraction now. Like it draws attention to itself. (Watching "Mickey 17" in a theater and a scene comes on that screams "color graded!" and then it's become all I can see. Kind of like the nausea-inducing, shaky "hand held camera" thing that was so predominate some decades ago. Good riddance to that.
Oh well, I guess all I can do is to keep voting with my shopping preferences.
Re: Why is the world losing color?
#33Random thoughts.
Movies: Movies descended from live theater, which was not realistic by definition, so things had to be attention-getting in order to draw people into the reality of the story, including use of color. Older movies, and older colorful movies, were closer to that tradition and therefore kept some of that impressionism, which faded as "realism" became the thing to do in movies.
Cars: Searching online I found this chart: https://www.reddit.com/media?url=https%3A%2F%2Fexternal-prev... - and ... it seems that people stopped buying green and purple cars and are buying black, white, and silver instead, with red/burgundy varying somewhat over time. A paragraph here - https://www.colorwithleo.com/why-isnt-green-a-popular-car-co... - provides something insightful:
"Historical Perceptions of Green Cars
For many decades, green was seen as an unappealing and sometimes odd choice for vehicle color. Back in the 1950s and 1960s, green was associated with military and industrial vehicles, which didn’t make it an attractive option for personal cars. The green paints used on older vehicles also tended to fade and discolor over time, giving the color a reputation for looking worn and dated. This perception lingered for many years, and made consumers wary of choosing green for their own cars."
But not sure how true that is and not sure it would apply to the 90's--the starting time that the chart covers. I really don't remember anyone in the 90's having a green car at all, to be honest.
Logos: Company logos have been getting simpler for a long time, almost to the point where it's pretty much it's the brand name in a specific font in most cases. I recall reading about an "anti-branding" trend in logo design - https://shapesofidentity.substack.com/p/the-rise-of-anti-bra... - and that's because of lowered trust in brands overall - which is true. Brands aren't worth a damn if they can be bought and sold and the company beneath them change without notice.
Re: Why is the world losing color?
#34It's not "losing" color. At periods when technology resulted in new color possibilities, people went overboard with color. Make all the things colorful!! Think of the technicolor sixties. And we can go back in history and see the same thing with new clothing pigments, new paint pigments. But when everything is colorful, nothing stands out. Everything being colorful is as monotonous as everything being, well, monotone…
Speak for yourself then because I think this looks great and fun. https://www.reddit.com/r/mildlyinteresting/comments/1jnr4bz/... By the comments, I don't think I'm the only one. Look at the logo evolution. https://www.reddit.com/r/LivingMas/comments/17yizkw/evolutio... Why is Taco Bell slowly losing color like a vampire is draining it of fun and blood? I see these driving around and I just shake my head, what about…
I agree. I'd even say it embodies optimism.
Re: Why is the world losing color?
#35Wow, so much to rage about from the article. I am a huge fan of color and go out of my way to buy bright colored cars, phones, etc. (Not like I had any viable options for my MacBook Pro though). Resale value, it hides dirt well are some of the sadder excuses I hear for buying gray and "silver" cars (wouldn't be cool if they really were silver, not "metallic gray"). Meanwhile you spend your entire time owning the car…
When I learned about teal-orange LUTs I started seeing them everywhere.
Re: Why is the world losing color?
#36Colors aren’t cool. You know what’s cool? Clean perfect lines, rich texture and materials. Imagine a cube of polished concrete stone, with a wood plank sanded and stained to a warm perfection, basking in the glow of a square window at a perfect 45 degree angle. Beautiful, it can move you to tears.
This worship of color is how you end up with Gen Z who paint over beautiful bare wood furniture and cabinets. Enraging.
Re: Why is the world losing color?
#37For me, it is very apparent in movies nowadays. I watched the Lord of the Rings over Christmas, and I was stunned by how colorful the movie is. Even in the darkest scenes in Mordor, it felt more colorful than movies of today. Today, it looks like everything is shot in log and then someone does not add the saturation back. But I am also guilty of this .. when I got my new camera, my graded clips also looked very flat,…
Wild. Because that is one of the first, most heavily color graded films I can recall. Theoden's coming out from under the spell of Saruman is the most hit-you-ver-the-head use of color-grading that I can think of. (And, perhaps in a fantasy film it's fine.)
Re: Why is the world losing color?
#38Earlier quoted context omitted.
A long time ago I worked at a children's toy store and among other things I was responsible for ordering and restocking the bins full of small loose toys that cost under a buck or two. A weird thing I noticed was that if an item came in an assortment of colors that included yellow, yellow was always the slowest color to sell. Often bins would end up with just yellow inventory after all the other colors had sold. But…
awesome insight. i've heard this referred to as the "site merchandising" problem. There are some products that are there to attract people / give them a choice, but they don't sell themselves.
I heard plasma tvs did exactly that for beard trimmers or whatever.
Re: Why is the world losing color?
#39> The underlying theory in all of these cases is that while color is sensory, unstable, and chaotic, form is rational, stable, and pure.
And pure reason is inhuman.
Color represents emotions, form represents reason. Since emotions is a big part of human nature, the loss of color means the western society has been sliding into a depression, and the west is depressed because it's falling under the influence of the origin of this colorless stereometric brutalism.
Re: Why is the world losing color?
#40It's not "losing" color. At periods when technology resulted in new color possibilities, people went overboard with color. Make all the things colorful!! Think of the technicolor sixties. And we can go back in history and see the same thing with new clothing pigments, new paint pigments. But when everything is colorful, nothing stands out. Everything being colorful is as monotonous as everything being, well, monotone…
Well, visually exhausting is something that imho happens only if you find unpleasant the colors you're seeing. The wonderful island of Burano is something I would never get tired of, yet it's so colorful.
I think that the visual exhaustion comes from the fact that the thing we see everyday are made to catch our attention and not to decorate. So ads, shits and giggles that don't really add to our experience but that catch - and drain - our attention
Then again I'd probably be fine with a super duper wallpaper like this so perhaps we won't agree on some things such as having few colorful elements https://www.photowall.com/ee/memphis-piazza-panorama-wallpap...