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Sun Microsystems logo: the most beautiful logo design (objectively)

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Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#32

I've always been fond of Taiwan's recycling symbol https://en.m.wikipedia.org/wiki/File:Recycle_symbol_Taiwan.s...

Similar concept to Margaret Calvert’s logo for Glasgow (Prestwick) Airport, which doubles up as the Scottish saltire: https://www.logohistories.com/p/glasgow-airport-logo-margare...

I read this as "doubles up as Scottish satire" and clicked trying to find the satire.

Very cool logo, though, so I wasn't disappointed.

Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#33
post #30

I've always been fond of Taiwan's recycling symbol https://en.m.wikipedia.org/wiki/File:Recycle_symbol_Taiwan.s...

It's pretty, but it doesn't look cyclic to me. It looks like "throw everything in this pit in the middle, where nothing can leave." The "cycle" part is important in recycling! I actually prefer the U.S. recycling logo.

There are arrows pointing out.

Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#34
post #30

I've always been fond of Taiwan's recycling symbol https://en.m.wikipedia.org/wiki/File:Recycle_symbol_Taiwan.s...

It's pretty, but it doesn't look cyclic to me. It looks like "throw everything in this pit in the middle, where nothing can leave." The "cycle" part is important in recycling! I actually prefer the U.S. recycling logo.

The negative space makes the cycle. The green arrows represent items going to a central location to be recycled, while the white arrows represent them going back out into the world.

Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#35
post #30

I've always been fond of Taiwan's recycling symbol https://en.m.wikipedia.org/wiki/File:Recycle_symbol_Taiwan.s...

It's pretty, but it doesn't look cyclic to me. It looks like "throw everything in this pit in the middle, where nothing can leave." The "cycle" part is important in recycling! I actually prefer the U.S. recycling logo.

The genius of the logo is similar to the genius of the FedEx logo: you have to look at the negative space to see the arrows heading back out.

Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#36
post #12

Earlier quoted context omitted.

is that "Al-Khwarizmi" in Arabic?

Yup. The namesake of 'algorithm'.

Oh wow, this book cover art-piece has the same concept, but even more impressive; the Sun logo has 3 "sun" words in the logo not 4 (I know I also thought they were 4 initially), but this art piece has the word "Al-Khwarizmi" 4 times, one for each edge of the square.

Edit: I can't count, both have 4 words, one word for each edge.

Re: Sun Microsystems logo: the most beautiful logo design (objectively)

#38

It is nice, unless you stare at it too long - in which case you might suddenly find yourself gibbering madly, staring at the walls, and chanting Iä! Iä! Cthulhu fhtagn! Ph'nglui mglw'nfah Cthulhu R'lyeh wgah'nagl fhtagn! Iä! Iä! Iä! Iä! over and over again...

I didn't get the reference, but thanks for the heads-up.
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