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Disney's Loki faces backlash over reported use of generative AI

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Re: Disney's Loki faces backlash over reported use of generative AI

#31

> A Loki season 2 poster has been linked to a stock image on Shutterstock that seemingly breaks the platform’s licensing rules regarding AI-generated content. A human-made poster uses a stock photo for the background, which is suspected to be AI. This is such a non-issue.

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Re: Disney's Loki faces backlash over reported use of generative AI

#32

> A Loki season 2 poster has been linked to a stock image on Shutterstock that seemingly breaks the platform’s licensing rules regarding AI-generated content. A human-made poster uses a stock photo for the background, which is suspected to be AI. This is such a non-issue.

Even if it was 100% AI generated it would still be a non-issue

Re: Disney's Loki faces backlash over reported use of generative AI

#33

It's surprising that the article doesn't mention the ongoing strikes in Hollywood [1], driven largely by concerns about the use of generative AI in film production. [1] https://en.m.wikipedia.org/wiki/2023_Hollywood_labor_dispute...

if you checked the link you posted it even says the strike is over.

So not sure why it needs a mention in the article.

Edit: I stand corrected, not all of the strikes are over. However it does seem like coverage of it basically ended once the writers strike ended. I had no idea it was still going on. I don't even see it on Instagram anymore.

Re: Disney's Loki faces backlash over reported use of generative AI

#34

This is ironic. If you had to pick a patron god of generative AI, it would definitely be Loki.

That was actually the plot of an old X-Men comic. Loki came to earth and started granting wishes. Basically turning regular people into Forge-style creative mutants. One was a master architect who gained the power to realize anything he dreamed of. But the X-Men later realize the gift is tainted; it's powered by human creativity. The architect discovers that while he can fabricate any structure he ever imagined, he c…

Seems… a little silly. I might be willing to trade my ability to generate new creative ideas for the ability to execute on all the creative ideas i have but cannot possibly implement due to time, resources, and talent constraints.

Not being able to think creatively sounds scary but there’s also the alternative which is dying without doing things. Like, you could potentially make it a worse trade that sounds less scary by just making it trade years off your lifespan in exchange for creative execution and I think that’s not crazy. It’s actually fairly banal considering all the things we do to survive today.

Re: Disney's Loki faces backlash over reported use of generative AI

#35
post #33

It's surprising that the article doesn't mention the ongoing strikes in Hollywood [1], driven largely by concerns about the use of generative AI in film production. [1] https://en.m.wikipedia.org/wiki/2023_Hollywood_labor_dispute...

if you checked the link you posted it even says the strike is over. So not sure why it needs a mention in the article. Edit: I stand corrected, not all of the strikes are over. However it does seem like coverage of it basically ended once the writers strike ended. I had no idea it was still going on. I don't even see it on Instagram anymore.

Only WGA has reached a deal. The other groups are still striking.

Re: Disney's Loki faces backlash over reported use of generative AI

#36
post #10

What's wrong with using generative AI?

After a brief period of fascination, it's become a synonym of low quality and low effort. See e.g. the relevant KitKat campaign: https://www.creativebloq.com/news/kit-kat-ai-ad

I’m sure many folks will take that smug sense of superiority all the way down the unemployment line while high effort, hardworking artists that leverage AI to make high quality works.

Re: Disney's Loki faces backlash over reported use of generative AI

#37
So I do have strong ethical problems with AI usage especially when talking about how a model was trained and properly paying people.

However I think Loki brings up an interesting question. Wether or not "AI" art could become its own style? Like to me the Loki series would benefit from those inconsistencies, weirdness, etc that comes from an AI generating art.

Not that a Human can't do it, but the results would likely be different.

Not really defending its usage here, just an interesting thought I had about this in this particular use case. It happens to fit the theming very well.

Re: Disney's Loki faces backlash over reported use of generative AI

#38
To my eyes the stock image is unlikely to be 100% generative AI. It appears to be an Escheresque spiral projection of an AI generated image. The AI artifacts are exactly identical between each layer of the spiral, only scaled down, which would be hard to explain in any other way.

Re: Disney's Loki faces backlash over reported use of generative AI

#39
post #33

It's surprising that the article doesn't mention the ongoing strikes in Hollywood [1], driven largely by concerns about the use of generative AI in film production. [1] https://en.m.wikipedia.org/wiki/2023_Hollywood_labor_dispute...

if you checked the link you posted it even says the strike is over. So not sure why it needs a mention in the article. Edit: I stand corrected, not all of the strikes are over. However it does seem like coverage of it basically ended once the writers strike ended. I had no idea it was still going on. I don't even see it on Instagram anymore.

The WGA strike is over. The SAG strike continues. Both strikes were concerned about different aspects of AI generated content.
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