Earlier quoted context omitted.
The whole disinformation question is very complicated, but this particular question is very easy. Media are legitimate influences on public opinion with accountability, transparency and formal ethics codices. Disinformation is illegitimate (i.e. illegal) influence on public opinion by hidden actors without accountability, transparency and formal ethics codices. [edit] Perhaps I should say what I mean by legitimate. L…
Fascinating to see this framed as "legitimate" and "illegitimate" vs true and false. I wonder how much disagreement on the topic comes from the distinctions in these meanings.
My use of (il-)legitimate ties to the legal framework, which means I don't need to take a normative (=subjective) position - I'm only describing the state of the rules and the mechanisms at play.
You can also use economic terms if you want: Illegitimate manipulation of public opinion doesn't pay (the platforms), advertisements as legitimate manipulation of public opinion pays (the platforms).