Live data from Hacker News

Lyft Takes over Ford GoBike

lyft.com

31–40 of 161 posts

Re: Lyft Takes over Ford GoBike

#31

After Lyft/GoBike removed all their electric bikes, SFMTA decided to expand dockless bikeshare so people can continue to commute by bikeshare. But Lyft decided to sue instead: https://www.theverge.com/2019/6/7/18657312/lyft-bike-share-l...

They removed the electric bikes only because of a safety issue. The non-electric bikes are still available. I haven't read anything about a relation to this event with a dockless bikeshare expansion.

Re: Lyft Takes over Ford GoBike

#32

Earlier quoted context omitted.

You're painting Lyft to be the bad guys because they're suing. It seems like SFMTA is trying to weasel out of a contract. Lyft isn't trying to prevent people from continuing to commute by bikeshare; they're trying to secure their ROI on their Motivate acquisition through the exclusivity contract with SF. Have you read the contract terms in the article you're linking to? SFMTA is saying the contract was for 'docked bi…

What if I don't care whether Lyft gets their ROI and just want the best bike share possible?

You probably should be upset with the city for granting the monopoly in the first place. Now that they have, I'm not sure. Maybe there's a legal and ethical way to break the contract, but arguing dockless bikes aren't bike sharing probably isn't it.

Re: Lyft Takes over Ford GoBike

#33

Earlier quoted context omitted.

You're painting Lyft to be the bad guys because they're suing. It seems like SFMTA is trying to weasel out of a contract. Lyft isn't trying to prevent people from continuing to commute by bikeshare; they're trying to secure their ROI on their Motivate acquisition through the exclusivity contract with SF. Have you read the contract terms in the article you're linking to? SFMTA is saying the contract was for 'docked bi…

What if I don't care whether Lyft gets their ROI and just want the best bike share possible?

Throw lots and lots of money funding at a bikeshare system so that the system doesn't need to care about profit. Hire competent, driven people for the system so they feel motivated to make the system better even without any financial incentives.

(Perhaps a little pixie dust would help as well.)

Re: Lyft Takes over Ford GoBike

#34

After Lyft/GoBike removed all their electric bikes, SFMTA decided to expand dockless bikeshare so people can continue to commute by bikeshare. But Lyft decided to sue instead: https://www.theverge.com/2019/6/7/18657312/lyft-bike-share-l...

You're painting Lyft to be the bad guys because they're suing. It seems like SFMTA is trying to weasel out of a contract. Lyft isn't trying to prevent people from continuing to commute by bikeshare; they're trying to secure their ROI on their Motivate acquisition through the exclusivity contract with SF. Have you read the contract terms in the article you're linking to? SFMTA is saying the contract was for 'docked bi…

It's been tough to find a bike from them.

I've been a happy customer for years (first in DC and now SF), but ever since they removed their electric bikes, their docks have been empty so often that I can't count on using them any more.

Re: Lyft Takes over Ford GoBike

#35
post #6

A bike share being owned and operated by one of the biggest threats to cyclist safety is, well, it’s something.

I would guess from my own experience as a frequent ride hailing passenger that Lyft/Uber drivers are less of a threat to cyclist safety on average than regular drivers.

The increased risk is passenger's opening the door right as you bike past or jumping out at a stop light or something. with cabs you know the risk so raise your awareness but with ridesharing could be anycar as you normally can't tell from the rear whose ridesharing.

Re: Lyft Takes over Ford GoBike

#36
post #4

I remember Lyft partnered with Ford on self-driving, but does that have anything to do with Lyft choosing to take this over? Bike shares seems outside the core-competency of Lyft. Is it simply for marketing? I'm confused why the company would take this on as part of some larger strategic plan.

Bike shares seem far closer to the core-competency of Lyft than Ford. Uber owns Jump, so this doesn't seem strange at all to me.

and Ford owns Spin.

Re: Lyft Takes over Ford GoBike

#37

That is until Lyft gets bored with it and axes it like Lime did to their bikes. Now my town is vacant if any rental bikes, despite their promise of fixing our "last-mile" problem to our train station.

The nice thing about the contract is they are obligated to provide the service.

Re: Lyft Takes over Ford GoBike

#38
post #4

I remember Lyft partnered with Ford on self-driving, but does that have anything to do with Lyft choosing to take this over? Bike shares seems outside the core-competency of Lyft. Is it simply for marketing? I'm confused why the company would take this on as part of some larger strategic plan.

"Go-bikes" were never run by Ford. It was a start-up called Motivate[0] that licensed the Ford brand for their bikeshare service. Lyft bought Motivate last year, and is just now getting around to the rebrand. [0] https://en.wikipedia.org/wiki/Motivate_(company)

Thanks for pointing that out -- I had no idea and it's really surprising to me. Why did they license the Ford brand? Is the Ford name really that attractive to the Bay Area bikesharing market? Would've expected it would hurt more than help, if anything. Is it just: all brand recognition is good brand recognition?

Re: Lyft Takes over Ford GoBike

#39
post #4

I remember Lyft partnered with Ford on self-driving, but does that have anything to do with Lyft choosing to take this over? Bike shares seems outside the core-competency of Lyft. Is it simply for marketing? I'm confused why the company would take this on as part of some larger strategic plan.

Bikes and scooters will take many rides from ride sharing services. If Lyft wants to be a single source for all transit, they have to participate in micro-mobility.

Re: Lyft Takes over Ford GoBike

#40

Earlier quoted context omitted.

"Go-bikes" were never run by Ford. It was a start-up called Motivate[0] that licensed the Ford brand for their bikeshare service. Lyft bought Motivate last year, and is just now getting around to the rebrand. [0] https://en.wikipedia.org/wiki/Motivate_(company)

Thanks for pointing that out -- I had no idea and it's really surprising to me. Why did they license the Ford brand? Is the Ford name really that attractive to the Bay Area bikesharing market? Would've expected it would hurt more than help, if anything. Is it just: all brand recognition is good brand recognition?

I think Ford paid to have it put there (as advertising). In NYC it is Citi Bike share as advertising for CitiBank.
Post reply on HN