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How to DIY a Product Launch Video with No Experience, and for Free

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Re: How to DIY a Product Launch Video with No Experience, and for Free

#31

Earlier quoted context omitted.

Really suprises me that a company would go out of their way to make software for Apple products exclusively. No B2B, customers are likely pre-college grads, and the pool of customers are tiny. Anyone like to hypothesize why a company would be exclusive to Apple?

relatively speaking, the pool is smaller, sure. but I don't get 'pre-college grads'. i can't think of a single mac (or macbook) owner I know who is a non-adult (I'm presuming you were meaning to indicate a youth-angle, not education level). I'm sure there are college-age mac owners, but all the ones I know are adults, working for businesses (or themselves as a business). it's also easier to support just one platform…

Might be demographic differences but every college campus I've been to in California had about 50% macs

Re: How to DIY a Product Launch Video with No Experience, and for Free

#32
Nice. I did a classical animation demo [0] for a product that we worked on a few years ago and was surprised by how much we could achieve by simply following general advice. Although I wouldn't recommend anyone going down the path of classical animation for their product demos, the excursion surely made an impact on me.

[0] https://bubblin.io/cover/demo-in-sixty-seconds-by-marvin-dan...

Edit: Added a link.

Re: How to DIY a Product Launch Video with No Experience, and for Free

#33
post #14

Great effort. > The bad news is, I don't know of the equivalents of these for Windows, so all I can simply say for this article is you'll need a macOS device to follow along. Does anyone have suggestions for Windows-supporting alternatives?

You could just use Hotkeys ++ to start video recording on Windows. And then use some free Video editor. Davinci Resolve also has professional audio and compositing features and is free.

If you don't know what you are doing, I would suggest you probably should just hire some freelancer on Fiver, license professional Music and find a Voice over.

I think a good Video can do much more than just explain your product it also can make people trust you more. But a badly produced Video can also do the opposite and make people think also bad about your Software. On the other hand, a simple App probably needs a lot less trust than a Cloud Service.

Re: How to DIY a Product Launch Video with No Experience, and for Free

#35

Earlier quoted context omitted.

For media production apple is the market leader and the biggest market by a long way

Source? Is this true? I've seen apple users say this, but none of them are out of college, or they are STAHMs. Does enterprise use this? Any big companies?

> but none of them are out of college, or they are STAHMs

Can you explain what you mean by this?

Re: How to DIY a Product Launch Video with No Experience, and for Free

#36

I think the way to do anything well is to reverse engineer what other people are doing well, find a pattern, break it into small bite size steps and then do it or get help with the step you can't do it on your own. Always beats imagination or reinventing the wheel.

Take what works, then improve it the least amount possible, test that it is indeed an improvement. Once you verify it is an improvement, repeat.

Re: How to DIY a Product Launch Video with No Experience, and for Free

#37
post #27

Earlier quoted context omitted.

Really suprises me that a company would go out of their way to make software for Apple products exclusively. No B2B, customers are likely pre-college grads, and the pool of customers are tiny. Anyone like to hypothesize why a company would be exclusive to Apple?

Because making things cross platform takes away development and support time that could be spent making your product better for your most profitable customers.

Porting an existing (legacy) application to other platforms often takes a lot of development time, depending on how portably it was initially developed. I’d argue that if you start out with the intention of supporting many platforms and throughout the project do not tie it unnecessarily to OS-specific APIs and features, then releasing for multiple platforms becomes much less of a development effort. Stick to platform-neutral languages, use the standard libraries whenever possible, minimize and isolate the platform-specific code (probably just the UI), and you’re well on your way.

Re: How to DIY a Product Launch Video with No Experience, and for Free

#38
post #18
post #14

Great effort. > The bad news is, I don't know of the equivalents of these for Windows, so all I can simply say for this article is you'll need a macOS device to follow along. Does anyone have suggestions for Windows-supporting alternatives?

On Linux I guess you'd use Audacity for audio-editing, OBS for capturing on-screen video and, if you feel adventurous enough, Blender for the video-editing. Oh wait, those are all open source project and ported from Windows to Linux. You lucky Windows-user ;) https://obsproject.com/ https://www.audacityteam.org/ https://www.blender.org/

Audacity and OBS are both great. I use Blender for editing videos and it works well but is extremely not-beginniner-friendly.

Openshot and Kdenlive are both good open source cross platform video editors that are easier to learn, though kdenlive's Windows support is still in beta.

https://www.openshot.org/

https://kdenlive.org/

Re: How to DIY a Product Launch Video with No Experience, and for Free

#39

I think the way to do anything well is to reverse engineer what other people are doing well, find a pattern, break it into small bite size steps and then do it or get help with the step you can't do it on your own. Always beats imagination or reinventing the wheel.

Best advice ever.
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