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Does Even Mark Zuckerberg Know What Facebook Is?

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Re: Does Even Mark Zuckerberg Know What Facebook Is?

#32
Quote of the year:

> But if Facebook is bigger, newer, and weirder than a mere company, surely his trip is bigger, newer, and weirder than a mere presidential run. Maybe he’s doing research and development, reverse-­engineering social bonds to understand how Facebook might better facilitate them. Maybe Facebook is a church and Zuckerberg is offering his benedictions. Maybe Facebook is a state within a state and Zuckerberg is inspecting its boundaries. Maybe Facebook is an emerging political community and Zuckerberg is cultivating his constituents. Maybe Facebook is a surveillance state and Zuckerberg a dictator undertaking a propaganda tour. Maybe Facebook is a dual power — a network overlaid across the U.S., parallel to and in competition with the government to fulfill civic functions — and Zuckerberg is securing his command. Maybe Facebook is border control between the analog and the digital and Zuckerberg is inspecting one side for holes. Maybe Facebook is a fleet of alien spaceships that have colonized the globe and Zuckerberg is the viceroy trying to win over his new subjects.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#33
post #22

> “We have been working to ensure the integrity of the German elections this weekend,” Zuckerberg writes. Excuse me, what? As an advertising company, you don't ensure the integrity of a sovereign nation's election. You can at most abstain from unduly interfering with it (and of course you should, it's not particularly laudable or supererogatory).

I think Facebook should not be allowed to advertise anything other than commercial products/services. It should not be a platform for propaganda.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#34
post #22

> “We have been working to ensure the integrity of the German elections this weekend,” Zuckerberg writes. Excuse me, what? As an advertising company, you don't ensure the integrity of a sovereign nation's election. You can at most abstain from unduly interfering with it (and of course you should, it's not particularly laudable or supererogatory).

I think Facebook should not be allowed to advertise anything other than commercial products/services. It should not be a platform for propaganda.

Where do you draw the line? If I share something political, am I advertising? If I can't share it, which topics am I forbidden from discussing exactly?

What if I only saw this political article because someone else promoted it? What if was one-sided or even false? How does Facebook detect that?

There are no easy answers to "keeping propaganda off Facebook" or twitter, while allowing people to talk politics.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#35
News publishers are subject to a certain degree of accountability.

When Facebook launched the real name policy and its limited scale ensured a certain amount of accountability.

These days with advertisement, constantly changing algorithms promoting user content and global scale spanning all types of legal frameworks and enforcement bodies there is no real accountability. Facebook is a tool with incredible power and access to the power is poorly guarded. Zuckerberg may be all powerful but even worse he is enabling anonymous bad organized actors to wreck havoc. An accident that was waiting to happen and of course it did.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#36

Earlier quoted context omitted.

I think Facebook should not be allowed to advertise anything other than commercial products/services. It should not be a platform for propaganda.

Where do you draw the line? If I share something political, am I advertising? If I can't share it, which topics am I forbidden from discussing exactly? What if I only saw this political article because someone else promoted it? What if was one-sided or even false? How does Facebook detect that? There are no easy answers to "keeping propaganda off Facebook" or twitter, while allowing people to talk politics.

This is a perfect example of the nirvana fallacy.

Advertising on Facebook is a specific, paid mechanism for delivering messages to an identified target audience segment, that is completely distinct from their social content sharing features. Heck, you might not remember it, but there was a time when there was no advertising on Facebook at all.

Regulating that specific mechanism is well within the purview of the FEC, and can be done without interfering with the ability of Facebook users to share content with their own network of connections.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#37
post #36

Earlier quoted context omitted.

Where do you draw the line? If I share something political, am I advertising? If I can't share it, which topics am I forbidden from discussing exactly? What if I only saw this political article because someone else promoted it? What if was one-sided or even false? How does Facebook detect that? There are no easy answers to "keeping propaganda off Facebook" or twitter, while allowing people to talk politics.

This is a perfect example of the nirvana fallacy. Advertising on Facebook is a specific, paid mechanism for delivering messages to an identified target audience segment, that is completely distinct from their social content sharing features. Heck, you might not remember it, but there was a time when there was no advertising on Facebook at all . Regulating that specific mechanism is well within the purview of the FEC,…

Well, that would _slow down_ fake news a bit. That's all.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#38
post #22

> “We have been working to ensure the integrity of the German elections this weekend,” Zuckerberg writes. Excuse me, what? As an advertising company, you don't ensure the integrity of a sovereign nation's election. You can at most abstain from unduly interfering with it (and of course you should, it's not particularly laudable or supererogatory).

I can imagine a lot of ways this could be done ethically. Maybe they tried to keep the bot activity to a minimum. Maybe they kept a lookout for non-German (and especially Russian) accounts trying to buy political ads. Either way, I think it ought to be pretty clear that the free market, hands off approach doesn't work.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#39

Quote of the year: > But if Facebook is bigger, newer, and weirder than a mere company, surely his trip is bigger, newer, and weirder than a mere presidential run. Maybe he’s doing research and development, reverse-­engineering social bonds to understand how Facebook might better facilitate them. Maybe Facebook is a church and Zuckerberg is offering his benedictions. Maybe Facebook is a state within a state and Zucke…

Maybe someone is behind Zuckerberg? I don't find him too smart, really.

Re: Does Even Mark Zuckerberg Know What Facebook Is?

#40
post #22

> “We have been working to ensure the integrity of the German elections this weekend,” Zuckerberg writes. Excuse me, what? As an advertising company, you don't ensure the integrity of a sovereign nation's election. You can at most abstain from unduly interfering with it (and of course you should, it's not particularly laudable or supererogatory).

I think Facebook should not be allowed to advertise anything other than commercial products/services. It should not be a platform for propaganda.

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