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We're testing new ad formats in Search and expanding our Direct Offers pilot

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Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#292

I never got into DuckDuckGo, but here we go. Defaulted from yesterday when Google made AI Search a default for Google Search. Well, I have been using Altavista and others so I can get used to another one.

I can't understand why this company won't rebrand itself to something a bit catchier or better-sounding name than DuckDuckGo -- who the hell wants to say that ? Unless it's a self-selection filter...

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#293
post #162
post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

The only helpful ads are the ones that waste money on Google (namely those companies/products/results that show up on top anyway, right below the sponsored very same ad)

The fact that a brand has to pay money to outbid competitors on their brand is something that feels it should be illegal. Google “forcing” Coca Cola to pay for ads on the search “coca cola” so Pepsi doesn’t appear at the top is somehow wrong.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#294
post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

Personally, I sometimes like targeted ads. If I'm intentionally shopping, it is nice to see ads relevant to my interests. Not saying the whole Internet should be a highly surveiled mall, but they do have their place

It would be great if I was shown things "relevant to my interests". That's not what targeted ads are because ad placement depends on who is willing to pay the most, not on what optimally matches what I want. The most obvious example is search ads in the App Store that show you a competitor's product (or an outright scam) as an ad when searching for a specific app. Now extend that kind of dynamic to any other product category and you start to see the problem.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#295
post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

In my case I haven't seen a single helpful ad in google search. They try to make the ads related to my work or hobbies but it's not helpful at all. Aside from Google, Instagram seems to be nailing the ads algorithm better.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#297
post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

[flagged]

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#298

Where are the AI based ad blockers? Would happily pay a subscription that filtered all ads and captchas.

How do you even recognize an ad natively integrated into the content? The only real way is to rephrase the entire piece in an "unbiased" manner, which any agent can do for you right now. You may or may not like the result. It's easier to use another search agent than to block ads in Google's AI mode.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#299

[flagged]

> gaming the AI's understanding of what's "helpful." The AI doesn't have any understanding. You just have to tell it "this is helpful to AI". It has no critical discernment, it doesn't have a theory of mind to ask "why is the author of this information making this statement?"

I wonder what will make the ai more 'helpful'? $$$

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#300
post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

Since when have we considered ads something helpful? Their purpose isn’t to be helpful. They're there to sell you something, and nothing more. Any semblance of helpfulness is misinterpretation and merely coincidental.

> Since when have we considered ads something helpful?

They are not. The utility of companies advertising their products can be trivially served with dedicated 'advertising' channels without enabling stealth surveillance by big co. and their paying clients, various goverments.

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