Earlier quoted context omitted.
> the market unfortunately favors the non-ethical ones "The market favors" is just an corporate speak for "The customers favor", i.e. in this case "The customers unfortunately favor the non-ethical ones".
Not in this case. Since the non-ethical market participants are non-ethical, they tend to use non-ethical means: like hiding from or like lying to their customers about where and how their products were produced. Therefore it is not really an informed decision of the customer that makes them successful. It rather is the lack of transparency of the market, due to the non-ethical sellers lying and regulation being too…
i buy the cheaper of most products because i can't tell the difference. for all i know it could be the more expensive one that is lying to me. only if i actually know that the more expensive one is genuinely better, not fake and not based on exploited labor, then i'll buy that.