I'm not entirely sure what market DuckDuckGo is trying to serve. - Non-privacy-conscious people are just going to use Google. - Privacy-conscious people know enough to realize that DuckDuckGo isn't really protecting your privacy, and that it's akin to using ExpressVPN or NordVPN to "hide your IP address". Didn't they also have some kind of censorship uproar back in the day?
> Didn't they also have some kind of censorship uproar back in the day? They recently down-ranked Russian propaganda-linked sites (like RT). I can't remember if that change has remained in place or they reversed it.
I don't think toeing the line is a viable business strategy when your competition blows your search result quality out of the water. There's no benefit in that case.