Earlier quoted context omitted.
> stereotyping of truck owners It's kind of ridiculous, really. You know who buys F150s? Everyone. If there were a stereotypical "truck owner" then Ford wouldn't sell better than a million of these every year. They have broad appeal to diverse demographics.
It’s signaling; in my mind it’s the same for many Tesla drivers. But I mean, same for me, I drive a Subaru Outback because while I do use it for outdoor exploring and want to signal that, its off road use is honestly limited to a dirt parking lot. It’s often about image. (Edit) consumption waste of traditional F150s, and yes, even that of my beloved Subaru is not great, but the absolute worst are coal rollers and tho…
While nationally Subraru marketing emphasizes being different by owning a Subaru, around here its far and away the most common car. You exit Costco, look at the parking lot and ask "which of these 10 gray Outbacks is mine?".