Tracking has become so bad that it seems like users have to spend money (more bandwidth) to protect themselves from it. Crazy and sad to see where we've come :\
Nobody would accept interconnected face scanners in every building they walk into but online it's somehow okay.
There are cars with license plate scanners that wardrive the world. They scan plates in shopping centers, businesses, and even apartment buildings so on the off chance law enforcement, repo businesses, or anyone who wants to know where your car is parked can track you.
People accept that. Or rather, most are blissfully unaware that it happens.
If your grocery store added face tracking to their existing security cameras, would you even know it? Would you know if they sold that data?