Technology Connections has a good video on heat pumps. (Actually several of them, I link the newest one.) https://www.youtube.com/watch?v=MFEHFsO-XSI
He does, but he omits a lot of important considerations that make heat pumps impractical for normal Americans. If he touches on them, it's briefly - if at all, e.g.: - More expensive units, and more expensive to run power wise. It's always difficult to get adoption of new technology that's "better" but more expensive to buy & repair - to the point where RoI may never happen. - Power grid implications during very low/…
Some form of this comment always comes up in these heat pump threads, and I never understand the idea that heat pumps are some elite affectation that doesn't make sense for anyone else. Many millions of Americans live in parts of country where it gets warm enough in the summer to justify central air conditioning and chilly enough in the winter that you need heat but the heating source doesn't need to handle super low temps on a regular basis.
A heat pump is literally one of the simplest ways to address the year round climate control needs for those people since it's a single system that handles both heating and cooling with only marginally more complexity than the air conditioner you'd want anyways. Throw in electric backup heat, which is probably the simplest backup and keeps the system all-electric, and you have a system able to handle a pretty broad range of temperatures all year. As heat pump technology gets better, the applicable temperature range gets colder and colder and makes heat pumps practical for a wider range of "normal Americans".
This isn't just theoretical. Heat pumps account for 17% of heating systems in the US, which isn't huge, but over 40% in North Carolina, South Carolina, and Alabama and a significant percentage in many other states as well. Obviously there are cases where heat pumps are at least currently impractical given the construction, climate, etc, but dismissing them as some effete toy seems a bit silly.
Edit: Interestingly, most states seem to have a significantly higher percentage of homes with electricity as their primary heating fuel than they do homes with heat pumps, suggesting a lot of homes with things like electric baseboard heating. While not all of those homes necessarily have central AC, using Georgia as an example, 85% of homes have central AC and 53% use electricity as their main heating fuel, while only 29% have heat pumps. That suggests quite a few homes with central AC that use electric baseboard or similar. Heat pumps for those homes seem like they'd be very practical.