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Voltswagen of America

media.vw.com

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Re: Voltswagen of America

#271

Post by Igelau »

gaoshan wrote: post #186
milkytron wrote: post #177

Earlier quoted context omitted.

It's going to take a lot more than going completely EV for me to for me to believe they have changed. Of course they went to EVs, it's the market. Of course they changed course, they were dealing with one of their worst scandals of all time. Of course they say they've changed, but how can we really trust them anymore?

Given where they are today would they need to do to cause you to believe they have changed?

A full blown social media crucifixion and cancellation to appease the frothing masses. Then [user] can reap the feel good vibes of knowing that even though they missed out on the Summer of Love, they were there when VW got served.

Good grief, no one believes in contrition anymore. No one even believes in the past or the future. They were always this way, they're this way now, and they always will be! There are no mistakes, only lapses that expose your "true" eternal character.

Re: Voltswagen of America

#272

Post by yunohn »

YinglingLight wrote: post #94
yunohn wrote: post #61

Earlier quoted context omitted.

>> better performance than the government allowed My understanding was that this performance came at the expense of more pollution, which is what the gov is regulating?

Your flaw is the assumption that all, or even most, customers prefer the non-tangible idea of "reducing pollution" to the tangible experience of greater performance.

>> non-tangible idea of "reducing pollution"

That's exactly the problem with the public's understanding of pollution [1]. If they can't see people dying in front of their eyes, they won't believe it...

[1] https://www.theguardian.com/environment/2021/feb/09/fossil-f...

Re: Voltswagen of America

#273

Post by chefkoch »

ike77 wrote: post #178
tchalla wrote: post #137

Earlier quoted context omitted.

It is respectful to at least attempt to pronounce names from different cultures. In many cases, I totally understand it is difficult. In those cases, an attempt is great. In this case, the syllable F exists in Latin and I don't see why it. I must say, I have seen many many times a lack of interest to even attempt to pronounce of even write a name properly. One example which comes to my mind is Ghandi instead of Gandh…

I would agree for a physical person name. But for a brand definitely not. It's the job of the brand creators to make sure that the name can be read and pronounced in the various target markets.

To be fair, when the brand was created the germans wanted to change the target markets.

Re: Voltswagen of America

#274

Post by jedberg »

Ok this is kinda brilliant. Almost everyone already refers to them as “VW”, which will still be accurate after the name change.

So they get the media boost of the brand name change without actually having to suffer any hit from lack of recognition.

Re: Voltswagen of America

#275

Post by crazygringo »

bellyfullofbac wrote: post #254
crazygringo wrote: post #228

Earlier quoted context omitted.

> "The company was apparently planning to make the announcement at the end of April but accidentally published a press release about the name change early Monday afternoon, which was first spotted by CNBC before it was taken down. The proximity of the name change to April Fool’s Day initially raised suspicions that it was just a joke. But VW insists that it’s a real thing, so here we are." Sounds to me like a publici…

Huh, why does the name change have to be announced 2-3 days before in your world? They would need to send new stationery and signage to dealers, so the chatter would start in the coming week or 2 anyway... Why not pre-empt that with a press release.

I didn't say anything like that, where did you get "2-3 days" from or "signage"?

VW themselves said they didn't plan to put out the press release for a month. They didn't say anything about the timing of "stationery or signage".

Did you mean to reply to a different comment...?

Re: Voltswagen of America

#276

Post by GhostVII »

> Founded in 1955, Voltswagen of America, formerly Volkswagen of America, Inc., is an operating unit of Volkswagen Group of America and a subsidiary of Volkswagen AG

So Voltswagen is a unit of Volkswagen Group of America? That's not confusing to say at all... I feel like having your subsidiaries name differ by one letter (which both looks and is pronounced similarly) is a bold choice. Too bad, I liked the Volkswagen name.

Re: Voltswagen of America

#277

Post by rige »

ralmidani wrote: post #249

Got a Subaru Outback 10 days ago. After I saw this, I told my wife that will probably be the last vehicle we buy that is not at least a plug-in hybrid. We had also test-driven a Toyota Avalon Hybrid, but the Subaru was a much better value and had more vertical trunk space, AWD, and every safety/convenience feature we could imagine getting (and some we weren't even aware of) without buying a $70k+ Lexus/BMW/Mercedes.…

Subaru already has a Crosstrek plug-in hybrid, but it's not available very widely. I would have been interested if I'd known they existed before buying my current car, but they're only available in certain states with seemingly low stock.

Re: Voltswagen of America

#278

Post by danans »

A shocking change in their current direction. One hopes they have the capacity to close the circuit on this. But beyond this press release, they really have to charge forward to transform themselves.
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