Earlier quoted context omitted.
I looked at an AMC I've been to. They have 20 movies listed as available to see today. Many only have 2 showings or something, but they have 20 screens, they seem to turnover more than 5 or 6 movies in a month.
I didn’t say they only have 5 or 6 movies showings at once. By turnover, I meant after you catch up on all of the movies they have now, you won’t find 20 new movies next month. Over the course of the year, they won’t have 156 movies in the theatre (52 x 3)
MoviePass couldn’t afford to pay for movie tickets on Thursday
271–275 of 275 posts
Re: MoviePass couldn’t afford to pay for movie tickets on Thursday
#272Earlier quoted context omitted.
You're statement has an underlying assumption that founders are hiding things from employees. As stated above, I think its that employees aren't asking the right questions. It's like when purchasing a vehicle; it's up to the buyer to educate themselves. Savvy buyers get better deals. We'd like to think of our industry as a meritocracy; but it's still largely based on humans with monkey brains,and greed is a powerful…
You'd better believe they are absolutely hiding things. Dont believe me? Go into the CEO's office and ask about the financials, and see what they do.
Re: MoviePass couldn’t afford to pay for movie tickets on Thursday
#273Earlier quoted context omitted.
Exactly. Most people aren't stupid enough to sign up for things they won't use. The subscription model where you assume your customers just forget to unsubscribe will never go anywhere.
> Most people aren't stupid enough to sign up for things they won't use. That's the gym model, sign up people in January for a yearly gym membership, have 90% of those people not visit past the end of the month.
Re: MoviePass couldn’t afford to pay for movie tickets on Thursday
#274Earlier quoted context omitted.
>You can't charge less than the marginal cost, it doesn't make sense! The old joke is "Sure we have marginal losses, but we'll make up for it with volume!"
I assumed their plan was to have such great volume that they'd eventually be able to negotiate (larger?) bulk discounts with theater chains and thereby get their marginal profit back above zero.
If they can demonstrate to the theaters that their heavy users are worth a lot more than just a ticket, perhaps high concession sales (through coupon redemption), then maybe the theaters would consider giving them a break on ticket price because they're supplying high-value customers.
Secondly, if they can pump the hell out of new movies so the studios or distributors get an even bigger bump on opening weekend, then the studios might be willing to fully or partially fund those tickets for that publicity (aka "trade spend").
Re: MoviePass couldn’t afford to pay for movie tickets on Thursday
#275Earlier quoted context omitted.
I mean the plan seems to be that except the marginal losses are supposed to go down as they reach higher volumes. Attract the heavy movie goers first and lose money on them till you can attract enough light movie goers that will buy this and forget about so you can afford the people seeing more than 2 movies a month. There's other ways to drop that marginal cost like getting deals from theaters on tickets for bringin…
That might have worked before Netflix and Amazon Prime and other online movie services. The light movie goers are all online now. Only the heavy duty die-hards are still going to theaters to see first-run films. I haven't gone to a theater movie in over three years.
The funny thing about this is that sometimes my wife and I want to go to a movie on a date night but we can't even find something that we actually want to go see. We'll go out for dinner and then instead of going to a movie we'll come home and watch another episode or two of a good TV show. High budget TV serials are so good now that movies can barely compete.