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Luce: First Electric Ferrari

ferrari.com

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Re: Luce: First Electric Ferrari

#261

Post by robinhood »

anonym00se1 wrote: post #3

In case anyone was wondering what the Apple Car would have looked like inside, it would have been roughly this. As an Apple Car™ it makes sense, but as a Ferrari it's incredibly soulless and oversimplified. This Ive design aesthetic (Dieter Rams' aesthetic really) is fine on consumer electronics where you want the device to disappear and give way to the display, but on something as emotional as a vehicle (Ferrari esp…

I don't quite agree with this statement. I would rephrase it like that: If Apple had built a car, this is the care and though process that we would have seen - incredible attention to details. But it would not have looked anything like what we’re seeing with Ferrari.

Re: Luce: First Electric Ferrari

#262

Post by rawgabbit »

anonym00se1 wrote: post #3

In case anyone was wondering what the Apple Car would have looked like inside, it would have been roughly this. As an Apple Car™ it makes sense, but as a Ferrari it's incredibly soulless and oversimplified. This Ive design aesthetic (Dieter Rams' aesthetic really) is fine on consumer electronics where you want the device to disappear and give way to the display, but on something as emotional as a vehicle (Ferrari esp…

I am mostly OK with the wheel and the binnacle(?) cluster of gauges. The things I don’t like is instead of a stalk for the blinkers/turn signal, it is buttons on the wheel? (Should have been two mini paddles above the big paddles). I especially hate the two triangular control modules. They are ugly and useless. It is a Ferrari I want performance mode all the time. For cruise control, it should have been two mini paddles below the big paddles.

The worst is the center Tesla like display. Steve Jobs IMO would have drawn the line there and said no displays. He probably would have said you should connect your phone and fiddle with whatever in the app.

The overhead Launch pull button is really silly. This is screaming look at me and my mid life crisis.

Re: Luce: First Electric Ferrari

#264

Post by bdavbdav »

This looks like some kids DT project presentation - focusing too much on things that the target audience aren’t really going to care about.

Also, how soulless is this car. Some cars I get into (previous gen Audis, used to with BMWs, Porsche) and feel that they’ve built the interior for the drivers enjoyment. This, no clue.

Re: Luce: First Electric Ferrari

#265

Post by blonder »

WarmWash wrote: post #258
hwillis wrote: post #254

Earlier quoted context omitted.

Molicel's P60 (INR-21700-P60C) weighs 75 grams and can produce almost a horsepower. A 500 horsepower battery weighs less than 42 kg. It stores 12 kWh. Batteries are not heavy, range is heavy. Range is the sacrifice and sports cars don't need range. > See how they brag about a simpler new steering wheel that is 400g lighter? As if ferrari -as if all sportscar manufacturers- have not done the same always. Replacing doo…

The problem is people are conditioned so hard on the "drive till empty then fill up" method of car ownership, that it's totally incomprehensible to imagine not being able to put 300 miles in your car in 5 minutes. Topping off everyday at home just doesn't register. Driving 7 hours with only one 30 minute charge doesn't register. It either needs to function like a gas car, or it's not even worth considering.

There are millions of people living in cities that do not own their own home, that cannot charge every day (speaking as an EV enthusiast that rents somewhere that thankfully has public charging across the street). For those that are able to charge at home, there is definitely a mindset shift that needs to happen. I have seen the lightbulb over my friends heads turn on when I ask them how they would like it if their gas cars could fill up 1 gallon per hour at their house, and if so why would they care how long a gas station fill up takes.

Re: Luce: First Electric Ferrari

#266

Post by nradov »

carefree-bob wrote: post #101
anonym00se1 wrote: post #3

In case anyone was wondering what the Apple Car would have looked like inside, it would have been roughly this. As an Apple Car™ it makes sense, but as a Ferrari it's incredibly soulless and oversimplified. This Ive design aesthetic (Dieter Rams' aesthetic really) is fine on consumer electronics where you want the device to disappear and give way to the display, but on something as emotional as a vehicle (Ferrari esp…

EVs have a weight issue that fundamentally constrains their overall design. It is really a tough engineering problem to try to shave weight off of everything, because you are starting out with a 700kg battery replacing a 400kg engine + transmission, so you are ~300kg in the hole, and need to remove 300 kg from the rest of the car. That's why they do crazy stuff like use the battery as part of the structural frame, to…

Ferrari will sell all that they make. If you want to purchase one of the highly desirable low-volume models you can't just walk into a dealership and write a check. You first have to purchase a few of the high-volume models to earn enough "points" on their internal customer priority list. A lot of rich guys will buy a Luce just for that purpose, and then leave it in their garage or maybe drive it to the country club occasionally.

Re: Luce: First Electric Ferrari

#267

Post by bluGill »

netsharc wrote: post #244
kjellsbells wrote: post #113

Earlier quoted context omitted.

I wonder what the speed/weight tradeoff is on a Ferrari though. Eg on a Bugatti they can put in a beast of an engine (heavy) because their buyers care only about power output and if it gets 8 miles to a gallon who cares. On an electric sports car, where does the break lie between extra weight for a powerful battery and too much weight to make the car go vroom? Side note: I wonder if, in 20 years, petrol cars will the…

Look at horses, they used to be a commodity used for transport, now they're pets of the rich, being taken care of and used for recreation. I guess the poor get donkeys...

Horses were always for the rich - knights would use a horse in battle and ride the horse other places to show off their money. The "common man" walked - you (unless you are handicapped - yes I know you are very out of shape) can walk as far in a day as a horse. When the "common man" needed to haul a load they would prefer oxen which while slower than a horse were overall a lot cheaper to feed.

We think about farming with horses, because in the American West the type of plow that worked best needed faster speeds than the oxen could handle and so for 100 years the horse is what farmers used. Horses were also useful for cowboys chasing cows - again an activity most common in the western planes.

Re: Luce: First Electric Ferrari

#268

Post by globular-toast »

What are people going to do with the G force gauge? Unlike speed, engine RPM, fuel reserves etc., people can sense acceleration perfectly well themselves. They wouldn't be able to put a number on it (although maybe could with training), but what good is that anyway?

And what even is the gauge on the left? It's just numbers without units.

This just looks like a gimmick because they wanted three gauges but lost engine RPM. Excusable for something like a wristwatch which is only there for aesthetic reasons, but a car where the gauges are there for safety reasons?

Re: Luce: First Electric Ferrari

#269

Post by globular-toast »

topspin wrote: post #188
beAbU wrote: post #182

Earlier quoted context omitted.

I had the same thought, but the article starts with "first look at the interior". So maybe the exterior does not exist yet?

It's exists. Car and Driver and other sites have photos. Obviously it's weird to not showcase the exterior of a Ferrari, that being pretty much the entire point of Ferrari. The cynic in me can't help but think this may be due to the fact that it looks like a lowered Hyundai with a body kit[1]. [1] https://www.caranddriver.com/news/a70279106/ferrari-luce-ev-...

Wow, first we got SUVs that were like morbidly obese Saloons, now we have this which is like a comically squashed SUV. Horrible.
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